| Serial Number | 87610400 |
| Word Mark | CONTEND |
| Filing Date | Friday, September 15, 2017 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 22, 2018 |
| Registration Number | 5474210 |
| Registration Date | Tuesday, May 22, 2018 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 6, 2018 |
| Goods and Services | Marketing and promotion services, namely, production of audio visual content and videos for promotional and marketing purposes; marketing consulting, namely, design and development of marketing campaigns |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 21, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, March 14, 2014 |
| First Use In Commerce Date | Friday, March 14, 2014 |
| Party Name | IMPERIAL CHEDDAR, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LOS ANGELES, CA 90012 |
| Party Name | Mosaic Sales Solution US Operating Co.,LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Jacksonville, FL 32216 |
| Party Name | Mosaic Sales Solution US Operating Co.,LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Jacksonville, FL 32216 |
| Party Name | Mosaic Sales Solution US Operating Co.,LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Jacksonville, FL 32216 |
| Event Date | Event Description |
| Monday, May 22, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, June 16, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, December 11, 2019 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, May 22, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 6, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 6, 2018 | PUBLISHED FOR OPPOSITION |
| Wednesday, February 14, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, January 26, 2018 | ASSIGNED TO LIE |
| Tuesday, January 16, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Saturday, December 23, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Saturday, December 23, 2017 | NON-FINAL ACTION E-MAILED |
| Saturday, December 23, 2017 | NON-FINAL ACTION WRITTEN |
| Wednesday, December 20, 2017 | ASSIGNED TO EXAMINER |
| Thursday, September 21, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, September 19, 2017 | NEW APPLICATION ENTERED |