CLARITY & CRAFT Trademark
Trademark Overview
On Thursday, July 17, 2025, a trademark application was filed for CLARITY & CRAFT with the United States Patent and Trademark Office. The USPTO has given the CLARITY & CRAFT trademark a serial number of 99289459. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Tuesday, December 23, 2025. This trademark is owned by 1-800 Contacts, Inc.. The CLARITY & CRAFT trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising and Business and Retail Services categories with the following description:
Retail store services featuring eyeglasses, eyewear, sunglasses, optical lenses, eyeglass lenses, and sunglass lenses
Eyeglasses; Eyewear; Sunglasses; Optical lenses; Eyeglass lenses; Sunglass lenses
General Information
| Serial Number | 99289459 |
| Word Mark | CLARITY & CRAFT |
| Filing Date | Thursday, July 17, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Tuesday, December 23, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, January 13, 2026 |
Trademark Statements
| Goods and Services | Retail store services featuring eyeglasses, eyewear, sunglasses, optical lenses, eyeglass lenses, and sunglass lenses |
| Goods and Services | Eyeglasses; Eyewear; Sunglasses; Optical lenses; Eyeglass lenses; Sunglass lenses |
| Pseudo Mark | CLARITY AND CRAFT |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 17, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 17, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | 1-800 Contacts, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Draper, UT 84020 |
Trademark Events
| Event Date | Event Description |
| Thursday, July 17, 2025 | NEW APPLICATION ENTERED |
| Thursday, July 17, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, November 23, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, December 5, 2025 | ASSIGNED TO EXAMINER |
| Monday, December 15, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
