CINNABON SWIRL Trademark

Trademark Overview


On Friday, February 17, 2023, a trademark application was filed for CINNABON SWIRL with the United States Patent and Trademark Office. The USPTO has given the CINNABON SWIRL trademark a serial number of 97799441. The federal status of this trademark filing is SU - REGISTRATION REVIEW COMPLETE as of Thursday, February 26, 2026. This trademark is owned by Cinnabon Franchisor SPV LLC. The CINNABON SWIRL trademark is filed in the Meat & Processed Food Products, Staple Food Products, Advertising, Business and Retail Services, and Restaurant & Hotel Services categories with the following description:

ice cream and ice cream novelties, namely, ice cream desserts; sherbets; frozen confections; cakes made of ice cream and combinations of ice cream and frozen desserts; ice cream cones and ice cream products, namely, non-fruit toppings for ice cream, namely, chocolate and caramel syrup toppings, marshmallow toppings and candy sprinkles; wafers and or cookies with interlayers of ice cream, for consumption on or off the premises; Bakery goods; cakes; pastries; cinnamon rolls; buns; cocoa-based beverages

retail ice cream store services featuring ice cream for consumption on or off the premises; retail bakery services

fruit, nut, peanut butter and whipped toppings for ice cream; milkshakes; non-fruit dairy-based frozen beverages, for consumption on or off the premises

ice cream parlor restaurant services; restaurant services; take-out restaurant services; services for providing food and drink
cinnabon swirl

General Information


Serial Number97799441
Word MarkCINNABON SWIRL
Filing DateFriday, February 17, 2023
Status819 - SU - REGISTRATION REVIEW COMPLETE
Status DateThursday, February 26, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 26, 2023

Trademark Statements


Indication of Colors claimedThe color(s) white, blue, light blue and red is/are claimed as a feature of the mark.
Description of MarkThe mark consists of the stylized word "CINNABON" in all uppercase in white followed by the word "Swirl" in cursive and in red, all within a stylized blue oblong with a thin light blue line tracing within the oblong and an image of a soft-serve ice cream cone white inside of a red circle, inside of a white circle, inside of a red circle, outlined in a blue thin line overlapping the right side of the oblong.
Goods and Servicesice cream and ice cream novelties, namely, ice cream desserts; sherbets; frozen confections; cakes made of ice cream and combinations of ice cream and frozen desserts; ice cream cones and ice cream products, namely, non-fruit toppings for ice cream, namely, chocolate and caramel syrup toppings, marshmallow toppings and candy sprinkles; wafers and or cookies with interlayers of ice cream, for consumption on or off the premises; Bakery goods; cakes; pastries; cinnamon rolls; buns; cocoa-based beverages
Goods and Servicesretail ice cream store services featuring ice cream for consumption on or off the premises; retail bakery services
Goods and Servicesfruit, nut, peanut butter and whipped toppings for ice cream; milkshakes; non-fruit dairy-based frozen beverages, for consumption on or off the premises
Goods and Servicesice cream parlor restaurant services; restaurant services; take-out restaurant services; services for providing food and drink

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateTuesday, March 7, 2023
Primary Code029
First Use Anywhere DateFriday, May 23, 2025
First Use In Commerce DateFriday, May 23, 2025

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateTuesday, March 7, 2023
Primary Code030
First Use Anywhere DateFriday, May 23, 2025
First Use In Commerce DateFriday, May 23, 2025

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, March 7, 2023
Primary Code035
First Use Anywhere DateFriday, May 23, 2025
First Use In Commerce DateFriday, May 23, 2025

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, March 7, 2023
Primary Code043
First Use Anywhere DateFriday, May 23, 2025
First Use In Commerce DateFriday, May 23, 2025

Trademark Owner History


Party NameCinnabon Franchisor SPV LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressAtlanta, GA 30342
US

Party NameCinnabon Franchisor SPV LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAtlanta, GA 30342
US

Trademark Events


Event DateEvent Description
Tuesday, February 21, 2023NEW APPLICATION ENTERED
Tuesday, March 7, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, March 8, 2023NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, November 16, 2023ASSIGNED TO EXAMINER
Friday, November 17, 2023EXAMINERS AMENDMENT -WRITTEN
Friday, November 17, 2023EXAMINERS AMENDMENT E-MAILED
Friday, November 17, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, November 17, 2023EXAMINER'S AMENDMENT ENTERED
Friday, November 17, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 6, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 26, 2023PUBLISHED FOR OPPOSITION
Tuesday, December 26, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 20, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, June 10, 2024SOU TEAS EXTENSION RECEIVED
Monday, June 10, 2024SOU EXTENSION 1 FILED
Monday, June 10, 2024SOU EXTENSION 1 GRANTED
Thursday, June 13, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, November 21, 2024SOU TEAS EXTENSION RECEIVED
Thursday, November 21, 2024SOU EXTENSION 2 FILED
Wednesday, February 26, 2025SOU EXTENSION 2 GRANTED
Thursday, February 27, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, August 12, 2025TEAS STATEMENT OF USE RECEIVED
Tuesday, February 17, 2026CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, August 12, 2025USE AMENDMENT FILED
Wednesday, February 25, 2026STATEMENT OF USE PROCESSING COMPLETE
Thursday, February 26, 2026ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, February 26, 2026NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED