CHOOSE WISELY AND LIVE WELL Trademark

Trademark Overview


On Friday, June 15, 2007, a trademark application was filed for CHOOSE WISELY AND LIVE WELL with the United States Patent and Trademark Office. The USPTO has given the CHOOSE WISELY AND LIVE WELL trademark a serial number of 77207269. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, June 28, 2018. This trademark is owned by Super Bakery, Incorporated. The CHOOSE WISELY AND LIVE WELL trademark is filed in the Staple Food Products category with the following description:

fortified bakery products, bread, buns
choose wisely and live well

General Information


Serial Number77207269
Word MarkCHOOSE WISELY AND LIVE WELL
Filing DateFriday, June 15, 2007
Status800 - REGISTERED AND RENEWED
Status DateThursday, June 28, 2018
Registration Number3369073
Registration DateTuesday, January 15, 2008
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 30, 2007

Trademark Statements


Goods and Servicesfortified bakery products, bread, buns

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, June 20, 2007
Primary Code030
First Use Anywhere DateMonday, July 10, 2006
First Use In Commerce DateMonday, July 10, 2006

Trademark Owner History


Party NameSuper Bakery, Incorporated
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPittsburgh, PA 15237

Party NameSuper Bakery, Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPittsburgh, PA 15237

Party NameSuper Bakery, Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPittsburgh, PA 15237

Trademark Events


Event DateEvent Description
Wednesday, June 20, 2007NEW APPLICATION ENTERED
Monday, August 20, 2007ASSIGNED TO EXAMINER
Wednesday, August 22, 2007APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, September 25, 2007ASSIGNED TO LIE
Tuesday, September 25, 2007LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, October 10, 2007NOTICE OF PUBLICATION
Tuesday, October 30, 2007PUBLISHED FOR OPPOSITION
Tuesday, January 15, 2008REGISTERED-PRINCIPAL REGISTER
Tuesday, January 19, 2010TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, January 19, 2010ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, February 27, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 27, 2013TEAS SECTION 8 & 15 RECEIVED
Thursday, March 14, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, March 14, 2013REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, March 14, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Sunday, January 15, 2017COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, June 18, 2018TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, June 18, 2018TEAS SECTION 8 & 9 RECEIVED
Thursday, June 28, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, June 28, 2018REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, June 28, 2018REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Thursday, June 28, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Monday, September 2, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, September 2, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, July 16, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, July 16, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, July 16, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, July 16, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, July 16, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, November 3, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, November 3, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, November 3, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED