CHOOSE THIS, NOT THAT Trademark

Trademark Overview


On Tuesday, March 4, 2008, a trademark application was filed for CHOOSE THIS, NOT THAT with the United States Patent and Trademark Office. The USPTO has given the CHOOSE THIS, NOT THAT trademark a serial number of 77412848. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, September 19, 2011. This trademark is owned by RODALE INC.. The CHOOSE THIS, NOT THAT trademark is filed in the Paper & Printed Material Products category with the following description:

Magazine features, columns, sections, articles in the fields of health, fitness, diet, exercise and lifestyle
choose this, not that

General Information


Serial Number77412848
Word MarkCHOOSE THIS, NOT THAT
Filing DateTuesday, March 4, 2008
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, September 19, 2011
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 27, 2008

Trademark Statements


Goods and ServicesMagazine features, columns, sections, articles in the fields of health, fitness, diet, exercise and lifestyle

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateFriday, March 7, 2008
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameRODALE INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressEmmaus, PA 180980099

Party NameRODALE INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressEmmaus, PA 180980099

Trademark Events


Event DateEvent Description
Monday, September 19, 2011ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED
Monday, September 19, 2011ABANDONMENT - NO USE STATEMENT FILED
Tuesday, February 15, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Saturday, February 12, 2011EXTENSION 5 GRANTED
Friday, February 11, 2011EXTENSION 5 FILED
Friday, February 11, 2011TEAS EXTENSION RECEIVED
Friday, August 13, 2010NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, August 11, 2010EXTENSION 4 GRANTED
Wednesday, August 11, 2010EXTENSION 4 FILED
Wednesday, August 11, 2010TEAS EXTENSION RECEIVED
Tuesday, February 16, 2010EXTENSION 3 GRANTED
Friday, February 12, 2010EXTENSION 3 FILED
Friday, February 12, 2010TEAS EXTENSION RECEIVED
Saturday, August 15, 2009EXTENSION 2 GRANTED
Friday, August 14, 2009EXTENSION 2 FILED
Friday, August 14, 2009TEAS EXTENSION RECEIVED
Tuesday, February 24, 2009EXTENSION 1 GRANTED
Tuesday, February 10, 2009EXTENSION 1 FILED
Tuesday, February 24, 2009CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, February 10, 2009TEAS EXTENSION RECEIVED
Tuesday, August 19, 2008NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, May 27, 2008PUBLISHED FOR OPPOSITION
Wednesday, May 7, 2008NOTICE OF PUBLICATION
Tuesday, April 22, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Sunday, April 20, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, April 18, 2008ASSIGNED TO EXAMINER
Wednesday, March 26, 2008PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Wednesday, March 26, 2008ASSIGNED TO LIE
Wednesday, March 12, 2008TEAS VOLUNTARY AMENDMENT RECEIVED
Friday, March 7, 2008NEW APPLICATION ENTERED IN TRAM