CHOOSE GENTLE Trademark

Trademark Overview

On Friday, September 29, 2017, a trademark application was filed for CHOOSE GENTLE with the United States Patent and Trademark Office. The USPTO has given the CHOOSE GENTLE trademark a serial number of 87627698. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 1, 2025. This trademark is owned by Johnson & Johnson. The CHOOSE GENTLE trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Products for the care and cleansing of the skin and hair of babies, toddlers and children, namely, body lotion, premoistened wash cloths impregnated with skin cleansing compounds for use on the body, body cream, body wash, shampoo, conditioner, hair shampoo with conditioner, baby powder, baby oil, bubble bath, soap, hair detangling preparations, cologne, cotton swabs for cosmetic use and non-medicated diaper rash skin cream
choose gentle

General Information

Serial Number87627698
Word MarkCHOOSE GENTLE
Filing DateFriday, September 29, 2017
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 1, 2025
Registration Number5662538
Registration DateTuesday, January 22, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 29, 2018

Trademark Statements

Goods and ServicesProducts for the care and cleansing of the skin and hair of babies, toddlers and children, namely, body lotion, premoistened wash cloths impregnated with skin cleansing compounds for use on the body, body cream, body wash, shampoo, conditioner, hair shampoo with conditioner, baby powder, baby oil, bubble bath, soap, hair detangling preparations, cologne, cotton swabs for cosmetic use and non-medicated diaper rash skin cream

Classification Information

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateSaturday, August 2, 2025
Primary Code003
First Use Anywhere DateSunday, September 30, 2018
First Use In Commerce DateSunday, September 30, 2018

Trademark Owner History

Party NameKENVUE INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressSKILLMAN, NJ 08558
Party NameJohnson & Johnson
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSkillman, NJ 08558
Party NameJohnson & Johnson
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew Brunswick, NJ 089337001
Party NameJohnson & Johnson
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew Brunswick, NJ 089337001

Trademark Events

Event DateEvent Description
Tuesday, October 3, 2017NEW APPLICATION ENTERED
Wednesday, October 4, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sunday, December 31, 2017ASSIGNED TO EXAMINER
Friday, January 12, 2018NON-FINAL ACTION WRITTEN
Friday, January 12, 2018NON-FINAL ACTION E-MAILED
Friday, January 12, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, April 23, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, April 23, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, April 24, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, April 24, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 9, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 29, 2018PUBLISHED FOR OPPOSITION
Tuesday, May 29, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 24, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Saturday, November 17, 2018STATEMENT OF USE PROCESSING COMPLETE
Thursday, October 25, 2018TEAS STATEMENT OF USE RECEIVED
Thursday, October 25, 2018USE AMENDMENT FILED
Saturday, November 17, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, December 14, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, December 15, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, January 22, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, April 25, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, April 25, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, April 25, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, April 25, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, April 25, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, April 25, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, December 18, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, December 18, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, December 18, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, May 3, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, December 18, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, December 18, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, January 22, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, August 1, 2025CANCELLED SEC. 8 (6-YR)
Wednesday, January 22, 2025ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Related Keywords

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