| Serial Number | 99410424 |
| Word Mark | CHOOSE. EXPLORE. THRIVE. TRUE PATH CO |
| Filing Date | Wednesday, September 24, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Tuesday, February 24, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 17, 2026 |
| Pseudo Mark | CHOOSE EXPLORE THRIVE TRUE PATH CO |
| NOT AVAILABLE | "CO" |
| Goods and Services | Personal growth and motivation consulting services |
| Indication of Colors claimed | The color(s) black, gold, red, orange, purple, blue, teal, and green is/are claimed as a feature of the mark. |
| Description of Mark | The mark consists of the words "CHOOSE," "EXPLORE," and "THRIVE," in black over a multi-color four-leaf clover on a black and gold compass rose, and the words "TRUE PATH CO," in black underneath. There is a multicolored four-leaf clover over the compass rose, with the bifurcated leaf to the north-east in purple, the bifurcated leaf to the south-east in teal, the bifurcated leaf to the south-west in green, and the bifurcated leaf to the north-west in orange. The base of the compass rose is black with gold hash-marks, and with the four cardinal directions indicated with a partially visible gold arrow touching a gold ball. The multi-color four-leaf clover partially obscures the cardinal direction arrows. There is a gold star set on a red background in the center of the compass rose. |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, September 24, 2025 |
| Primary Code | 045 |
| First Use Anywhere Date | Sunday, June 1, 2025 |
| First Use In Commerce Date | Sunday, June 1, 2025 |
| Party Name | TRUEPATHCO LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Nicholasville, KY 40356 US |
| Event Date | Event Description |
| Wednesday, September 24, 2025 | NEW APPLICATION ENTERED |
| Wednesday, September 24, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, February 13, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, February 13, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, February 17, 2026 | ASSIGNED TO EXAMINER |
| Thursday, February 19, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, February 19, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, February 19, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, February 19, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, February 19, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 11, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |