CHOICE Trademark

Trademark Overview


On Friday, May 29, 2020, a trademark application was filed for CHOICE with the United States Patent and Trademark Office. The USPTO has given the CHOICE trademark a serial number of 88940430. The federal status of this trademark filing is REGISTERED as of Tuesday, March 28, 2023. This trademark is owned by My Retirement Account Services, LLC. The CHOICE trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:

Downloadable mobile applications for digital banking and financial services, namely, managing financial accounts, conducting financial transactions and accessing financial information, and facilitating incentive rewards programs

Financial trust operations for individual retirement arrangements (IRAs), employer-sponsored retirement plans and custodial accounts; financial custody services, namely, maintaining possession of financial assets for others for financial management purposes for individual retirement arrangements (IRAs), employer-sponsored retirement plans and custodial accounts; financial administration of individual retirement arrangements (IRAs), employer-sponsored retirement plans and custodial retirement plans; online financial services, namely, financial administration of individual retirement arrangements, financial management of individual retirement arrangements, providing secure commercial transactions and payment options, electronic funds transfer services, providing financial information and financial trust operations for individual retirement arrangement

Promoting the goods and services of others through an incentive rewards program to promote the sale of financial services; online financial services to facilitate incentive rewards programs by providing incentive rewards programs to promote the sale of products and services of others

Providing temporary use of online non-downloadable software, web applications, and computer software platforms for digital banking and financial services, namely, managing financial accounts, conducting financial transactions and accessing financial information, and facilitating incentive rewards programs
choice

General Information


Serial Number88940430
Word MarkCHOICE
Filing DateFriday, May 29, 2020
Status700 - REGISTERED
Status DateTuesday, March 28, 2023
Registration Number7012869
Registration DateTuesday, March 28, 2023
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, November 9, 2021

Trademark Statements


Description of MarkThe mark consists of an isosceles triangle with a rectangle hovering above it and the word "CHOICE" in lowercase letters to the right.
Goods and ServicesDownloadable mobile applications for digital banking and financial services, namely, managing financial accounts, conducting financial transactions and accessing financial information, and facilitating incentive rewards programs
Goods and ServicesFinancial trust operations for individual retirement arrangements (IRAs), employer-sponsored retirement plans and custodial accounts; financial custody services, namely, maintaining possession of financial assets for others for financial management purposes for individual retirement arrangements (IRAs), employer-sponsored retirement plans and custodial accounts; financial administration of individual retirement arrangements (IRAs), employer-sponsored retirement plans and custodial retirement plans; online financial services, namely, financial administration of individual retirement arrangements, financial management of individual retirement arrangements, providing secure commercial transactions and payment options, electronic funds transfer services, providing financial information and financial trust operations for individual retirement arrangement
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesPromoting the goods and services of others through an incentive rewards program to promote the sale of financial services; online financial services to facilitate incentive rewards programs by providing incentive rewards programs to promote the sale of products and services of others
Goods and ServicesProviding temporary use of online non-downloadable software, web applications, and computer software platforms for digital banking and financial services, namely, managing financial accounts, conducting financial transactions and accessing financial information, and facilitating incentive rewards programs

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, June 19, 2020
Primary Code009
First Use Anywhere DateFriday, June 19, 2020
First Use In Commerce DateFriday, June 19, 2020

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, March 2, 2021
Primary Code035
First Use Anywhere DateFriday, June 19, 2020
First Use In Commerce DateFriday, June 19, 2020

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, March 2, 2021
Primary Code036
First Use Anywhere DateFriday, June 19, 2020
First Use In Commerce DateFriday, June 19, 2020

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, March 2, 2021
Primary Code042
First Use Anywhere DateFriday, June 19, 2020
First Use In Commerce DateFriday, June 19, 2020

Trademark Owner History


Party NameMy Retirement Account Services, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressMurray, KY 42071

Party NameMy Retirement Account Services, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressMurray, KY 42071

Party NameMy Retirement Account Services, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressMurray, KY 42071

Trademark Events


Event DateEvent Description
Wednesday, July 1, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, June 19, 2020NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, June 20, 2020NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, July 1, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, July 1, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, July 1, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, July 1, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, August 31, 2020ASSIGNED TO EXAMINER
Monday, August 31, 2020NON-FINAL ACTION WRITTEN
Monday, August 31, 2020NON-FINAL ACTION E-MAILED
Monday, August 31, 2020NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, March 1, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, March 1, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, March 2, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, March 9, 2021NON-FINAL ACTION WRITTEN
Tuesday, March 9, 2021NON-FINAL ACTION E-MAILED
Tuesday, March 9, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, September 9, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, September 9, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, September 9, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 5, 2021EXAMINERS AMENDMENT -WRITTEN
Tuesday, October 5, 2021EXAMINERS AMENDMENT E-MAILED
Tuesday, October 5, 2021NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, October 5, 2021EXAMINER'S AMENDMENT ENTERED
Tuesday, October 5, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 20, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 9, 2021PUBLISHED FOR OPPOSITION
Tuesday, November 9, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 4, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, January 3, 2023TEAS STATEMENT OF USE RECEIVED
Friday, July 1, 2022SOU TEAS EXTENSION RECEIVED
Friday, July 1, 2022SOU EXTENSION 1 FILED
Friday, July 1, 2022SOU EXTENSION 1 GRANTED
Tuesday, July 5, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, January 3, 2023USE AMENDMENT FILED
Tuesday, January 31, 2023CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, January 31, 2023STATEMENT OF USE PROCESSING COMPLETE
Tuesday, February 21, 2023ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, February 22, 2023NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, May 1, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, March 28, 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, March 28, 2023REGISTERED-PRINCIPAL REGISTER
Wednesday, May 1, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, May 1, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, May 1, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, June 25, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, June 25, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, June 25, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 25, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, June 25, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, May 1, 2024TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, May 1, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED