CHEF'S CHOICE Trademark

Trademark Overview


On Wednesday, October 2, 2019, a trademark application was filed for CHEF'S CHOICE with the United States Patent and Trademark Office. The USPTO has given the CHEF'S CHOICE trademark a serial number of 79271887. The federal status of this trademark filing is REGISTERED as of Tuesday, January 18, 2022. This trademark is owned by HBC TRADING AUSTRALIA PTY LTD. The CHEF'S CHOICE trademark is filed in the Meat & Processed Food Products and Staple Food Products categories with the following description:

Salt; cooking sauces; food flavorings, other than essential oils; essences for food, other than essential oils, namely, extracts for use as food flavorings; cocoa, namely, cacao powder; flour for culinary purposes, namely, wheat flour, nut flour, bean flour, rice flour, tapioca flour, buckwheat flour, besan flour, namely, chickpea flour, barley flour, rye flour, corn flour, soybean flour, spelt flour, millet flour, quinoa flour, oat flour, chestnut flour, banana flour, maize flour, potato flour; processed grains for culinary purposes; rice; food products derived from grains, namely, processed quinoa

Edible oils and fats excluding butter and other dairy fats; soup mix blend of grains and beans; dried, cooked and preserved beans; processed edible nuts and processed edible seeds, not being seasonings or flavorings; dried and cooked edible seeds, namely, processed chia seeds, processed flax seeds
chef's choice

General Information


Serial Number79271887
Word MarkCHEF'S CHOICE
Filing DateWednesday, October 2, 2019
Status700 - REGISTERED
Status DateTuesday, January 18, 2022
Registration Number6617125
Registration DateTuesday, January 18, 2022
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, November 2, 2021

Trademark Statements


Goods and ServicesSalt; cooking sauces; food flavorings, other than essential oils; essences for food, other than essential oils, namely, extracts for use as food flavorings; cocoa, namely, cacao powder; flour for culinary purposes, namely, wheat flour, nut flour, bean flour, rice flour, tapioca flour, buckwheat flour, besan flour, namely, chickpea flour, barley flour, rye flour, corn flour, soybean flour, spelt flour, millet flour, quinoa flour, oat flour, chestnut flour, banana flour, maize flour, potato flour; processed grains for culinary purposes; rice; food products derived from grains, namely, processed quinoa
Description of MarkThe mark consists of the wording "Chef's Choice" with a stylized mountain design above the wording.
Goods and ServicesEdible oils and fats excluding butter and other dairy fats; soup mix blend of grains and beans; dried, cooked and preserved beans; processed edible nuts and processed edible seeds, not being seasonings or flavorings; dried and cooked edible seeds, namely, processed chia seeds, processed flax seeds
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateMonday, November 18, 2019
Primary Code029
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateMonday, November 18, 2019
Primary Code030
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameHBC TRADING AUSTRALIA PTY LTD
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressAU

Party NameHBC TRADING AUSTRALIA PTY LTD
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressAU

Party NameHBC TRADING AUSTRALIA PTY LTD
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressAU

Trademark Events


Event DateEvent Description
Wednesday, January 29, 2020NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Thursday, November 14, 2019SN ASSIGNED FOR SECT 66A APPL FROM IB
Monday, November 18, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, November 22, 2019APPLICATION FILING RECEIPT MAILED
Monday, January 6, 2020ASSIGNED TO EXAMINER
Tuesday, January 7, 2020NON-FINAL ACTION WRITTEN
Wednesday, January 8, 2020NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Wednesday, January 29, 2020REFUSAL PROCESSED BY MPU
Saturday, February 15, 2020REFUSAL PROCESSED BY IB
Friday, May 15, 2020LIMITATION OF GOODS RECEIVED FROM IB
Saturday, July 18, 2020LIMITATION FROM THE IB - REQUEST EXAM REVIEW
Tuesday, July 28, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, July 28, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, July 28, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, February 16, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, August 19, 2020NON-FINAL ACTION WRITTEN
Wednesday, August 19, 2020NON-FINAL ACTION E-MAILED
Wednesday, August 19, 2020NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, February 16, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, February 17, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, September 10, 2021TEAS REQUEST FOR RECONSIDERATION RECEIVED
Thursday, March 11, 2021FINAL REFUSAL WRITTEN
Thursday, March 11, 2021FINAL REFUSAL E-MAILED
Thursday, March 11, 2021NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, April 14, 2021NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB
Wednesday, April 14, 2021NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Sunday, May 2, 2021NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB
Friday, September 10, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, September 10, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, September 28, 2021EXAMINER'S AMENDMENT ENTERED
Tuesday, September 28, 2021EXAMINERS AMENDMENT -WRITTEN
Tuesday, September 28, 2021EXAMINERS AMENDMENT E-MAILED
Tuesday, September 28, 2021NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, September 28, 2021ASSIGNED TO LIE
Tuesday, September 28, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 13, 2021NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Wednesday, October 13, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Wednesday, October 13, 2021NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
Tuesday, November 2, 2021PUBLISHED FOR OPPOSITION
Tuesday, January 18, 2022REGISTERED-PRINCIPAL REGISTER
Tuesday, November 2, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Monday, November 8, 2021NOTIFICATION PROCESSED BY IB
Friday, August 16, 2024NEW REPRESENTATIVE AT IB RECEIVED
Monday, July 18, 2022FINAL DECISION TRANSACTION PROCESSED BY IB
Monday, April 18, 2022FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
Monday, June 27, 2022FINAL DISPOSITION PROCESSED
Monday, June 27, 2022FINAL DISPOSITION NOTICE SENT TO IB