CHEERIOS Trademark

Trademark Overview

On Monday, June 18, 1990, a trademark application was filed for CHEERIOS with the United States Patent and Trademark Office. The USPTO has given the CHEERIOS trademark a serial number of 74070129. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, December 1, 2020. This trademark is owned by General Mills, Inc.. The CHEERIOS trademark is filed in the Staple Food Products category with the following description:

breakfast cereal
cheerios

General Information

Serial Number74070129
Word MarkCHEERIOS
Filing DateMonday, June 18, 1990
Status800 - REGISTERED AND RENEWED
Status DateTuesday, December 1, 2020
Registration Number1647570
Registration DateTuesday, June 11, 1991
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 19, 1991

Trademark Statements

Goods and Servicesbreakfast cereal
Amendment to a Registration/Renewal CertificateThe drawing is amended to appear as follows: PUBLISH CUT
In Another Form StatementFirst used in another form on January 9, 1945
In Another Form StatementFirst used in commerce in another form on January 9, 1945

Classification Information

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, August 9, 1990
Primary Code030
First Use Anywhere DateMonday, November 16, 1953
First Use In Commerce DateMonday, November 16, 1953

Trademark Owner History

Party NameGeneral Mills IP Holdings I, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressMINNEAPOLIS, MN 55426
Party NameGeneral Mills, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55426
Party NameGeneral Mills, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55426
Party NameGeneral Mills, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55426

Trademark Events

Event DateEvent Description
Tuesday, November 6, 1990ASSIGNED TO EXAMINER
Tuesday, November 6, 1990ASSIGNED TO EXAMINER
Thursday, November 15, 1990APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, February 15, 1991NOTICE OF PUBLICATION
Monday, September 23, 1996REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, March 19, 1991PUBLISHED FOR OPPOSITION
Tuesday, June 11, 1991REGISTERED-PRINCIPAL REGISTER
Monday, July 15, 1996REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Friday, January 12, 2001REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Monday, May 7, 2001REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, May 7, 2001REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, November 2, 2007CASE FILE IN TICRS
Monday, January 10, 2011TEAS SECTION 7 REQUEST RECEIVED
Tuesday, February 15, 2011AMENDMENT UNDER SECTION 7 - PROCESSED
Friday, April 1, 2011TEAS SECTION 8 & 9 RECEIVED
Sunday, April 3, 2011CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sunday, April 3, 2011REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Sunday, April 3, 2011REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, August 8, 2012ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, November 26, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, November 26, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, June 11, 2020COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, September 25, 2020TEAS SECTION 8 & 9 RECEIVED
Tuesday, December 1, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, December 1, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, December 1, 2020REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Tuesday, December 1, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, December 14, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, December 14, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 14, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, December 14, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, December 14, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, December 14, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, June 7, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, June 7, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, June 7, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, June 7, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 7, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED

Related Keywords

cheerios cereal breakfast