
| Serial Number | 74589133 | 
| Word Mark | CHEERIO SINCE 1933 | 
| Filing Date | Friday, October 21, 1994 | 
| Status | 710 - CANCELLED - SECTION 8 | 
| Status Date | Friday, April 17, 2020 | 
| Registration Number | 1925744 | 
| Registration Date | Tuesday, October 10, 1995 | 
| Mark Drawing | 3S11 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) | 
| Published for Opposition Date | Tuesday, July 18, 1995 | 
| Disclaimer with Predetermined Text | "SINCE 1933" | 
| Goods and Services | fresh vegetables | 
| International Class | 031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt. | 
| US Class Codes | 001, 046 | 
| Class Status Code | 2 - Sec. 8 - Entire Registration | 
| Class Status Date | Friday, April 17, 2020 | 
| Primary Code | 031 | 
| First Use Anywhere Date | Tuesday, August 31, 1993 | 
| First Use In Commerce Date | Tuesday, August 31, 1993 | 
| Party Name | ROSS S. MERRILL AND LAUREN B. MERRILL REVOCABLE TRUST DATED DECEMBER 10, 2001 | 
| Party Type | 33 - New Owner After Registration | 
| Legal Entity Type | 17 - Trust | 
| Address | SALINAS, CA 93908 | 
| Party Name | FRISCO FARMS, LLC | 
| Party Type | 32 - New Owner After Registration | 
| Legal Entity Type | 16 - Limited Liability Company | 
| Address | SPRECKELS, CA 93962 | 
| Party Name | FRISCO FARMS, LLC | 
| Party Type | 31 - New Owner After Registration | 
| Legal Entity Type | 16 - Limited Liability Company | 
| Address | SPRECKELS, CA 93962 | 
| Party Name | MERRILL FARMS | 
| Party Type | 30 - Original Registrant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Salinas, CA 93902 | 
| Party Name | MERRILL FARMS | 
| Party Type | 20 - Owner at Publication | 
| Legal Entity Type | 03 - Corporation | 
| Address | Salinas, CA 93902 | 
| Party Name | MERRILL FARMS | 
| Party Type | 10 - Original Applicant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Salinas, CA 93902 | 
| Event Date | Event Description | 
| Friday, April 17, 2020 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 | 
| Wednesday, June 27, 2012 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP | 
| Monday, June 18, 2012 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | 
| Monday, June 18, 2012 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | 
| Wednesday, October 28, 2009 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP | 
| Wednesday, October 21, 2009 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP | 
| Friday, January 9, 2009 | NOTICE OF DESIGN SEARCH CODE MAILED | 
| Thursday, June 21, 2007 | CASE FILE IN TICRS | 
| Friday, April 14, 2006 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) | 
| Friday, April 14, 2006 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED | 
| Friday, April 14, 2006 | ASSIGNED TO PARALEGAL | 
| Tuesday, February 7, 2006 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED | 
| Tuesday, February 7, 2006 | TEAS SECTION 8 & 9 RECEIVED | 
| Thursday, February 21, 2002 | REGISTERED - SEC. 8 (6-YR) ACCEPTED | 
| Wednesday, December 26, 2001 | REGISTERED - SEC. 8 (6-YR) FILED | 
| Tuesday, October 10, 1995 | REGISTERED-PRINCIPAL REGISTER | 
| Tuesday, July 18, 1995 | PUBLISHED FOR OPPOSITION | 
| Friday, June 16, 1995 | NOTICE OF PUBLICATION | 
| Friday, April 14, 1995 | APPROVED FOR PUB - PRINCIPAL REGISTER | 
| Tuesday, March 28, 1995 | EXAMINER'S AMENDMENT MAILED | 
| Monday, March 27, 1995 | ASSIGNED TO EXAMINER |