| Serial Number | 98265638 |
| Word Mark | CHEC II CHEC GET CHEC - E WITH MUCHO SMOOCHO |
| Filing Date | Friday, November 10, 2023 |
| Status | 616 - REVIVED - AWAITING FURTHER ACTION |
| Status Date | Friday, September 26, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 31, 2024 |
| Description of Mark | The mark consists of a design of a cross above the stylized terms "CHEC II CHEC" with a line over each letter "E" above "get" above the stylized terms "CHEC - E" contained inside a rectangle with double line walls, the first letter "E" has a line above it; the second "E" consists of two long bars and a shorter bar in the middle; to the right of the rectangle is a stylized design of an eyelash; this is above the term "with" that is above a design of two heart shaped sets of lips connected together with the right pair being upside down; all above the stylized terms "MUCHO SMOOCHO"; all above the term "COSMETICS". |
| Goods and Services | Lipstick; lip gloss; foundation makeup; makeup concealer; blush; eyeshadow; eyeliner; skin bronzer; skin cream; skin lotion; beauty bar soap; body wash; deodorant for personal use; Beauty masks for the face; facial cleansers; false eyelashes; eyelash extensions; nail polish; nail strengthener treatment preparations; sunscreen creams; sunblock lotions; Hair care preparations; shampoo; conditioner; variety of hair sprays; hair gels; and hair masks |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | COSMETICS |
| Translation of Words in Mark | The English translation of MUCHO in the mark is "a lot" or "MUCH". The wording SMOOCHO has no meaning in a foreign language. |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 14, 2023 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | FAIR LAWN, NJ 07410-1812 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | FAIR LAWN, NJ 07410-1812 |
| Event Date | Event Description |
| Friday, December 15, 2023 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, June 18, 2024 | ASSIGNED TO EXAMINER |
| Monday, June 24, 2024 | NON-FINAL ACTION E-MAILED |
| Monday, June 24, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 24, 2024 | NON-FINAL ACTION WRITTEN |
| Thursday, December 14, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, September 17, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, September 17, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, September 17, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, October 22, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 25, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 31, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 31, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 25, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, September 25, 2025 | TEAS PETITION TO REVIVE RECEIVED |
| Thursday, September 25, 2025 | NOTICE OF REVIVAL - E-MAILED |
| Thursday, September 25, 2025 | PETITION TO REVIVE-GRANTED |
| Thursday, September 25, 2025 | SOU EXTENSION RECEIVED WITH TEAS PETITION |