CHANGE THE WAY YOU LOOK. Trademark

Trademark Overview


On Tuesday, November 29, 2011, a trademark application was filed for CHANGE THE WAY YOU LOOK. with the United States Patent and Trademark Office. The USPTO has given the CHANGE THE WAY YOU LOOK. trademark a serial number of 85482348. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, March 6, 2023. This trademark is owned by SVS Vision, Inc.. The CHANGE THE WAY YOU LOOK. trademark is filed in the Advertising, Business and Retail Services and Medical & Beauty Services & Agricultural Services categories with the following description:

Retail store services featuring glasses and eyewear

Optometric services
change the way you look.

General Information


Serial Number85482348
Word MarkCHANGE THE WAY YOU LOOK.
Filing DateTuesday, November 29, 2011
Status800 - REGISTERED AND RENEWED
Status DateMonday, March 6, 2023
Registration Number4178971
Registration DateTuesday, July 24, 2012
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 8, 2012

Trademark Statements


Goods and ServicesRetail store services featuring glasses and eyewear
Goods and ServicesOptometric services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateSaturday, December 3, 2011
Primary Code035
First Use Anywhere DateThursday, October 1, 2009
First Use In Commerce DateThursday, October 1, 2009

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateSaturday, December 3, 2011
Primary Code044
First Use Anywhere DateThursday, October 1, 2009
First Use In Commerce DateThursday, October 1, 2009

Trademark Owner History


Party NameSVS Vision, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMt. Clemens, MI 48043

Party NameSVS Vision, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMt. Clemens, MI 48043

Party NameSVS Vision, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMt. Clemens, MI 48043

Trademark Events


Event DateEvent Description
Monday, March 6, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Monday, March 6, 2023REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, March 6, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, March 6, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, August 16, 2022TEAS SECTION 8 & 9 RECEIVED
Saturday, July 24, 2021COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, February 5, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Monday, February 5, 2018REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, January 29, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, January 9, 2018TEAS SECTION 8 & 15 RECEIVED
Monday, July 24, 2017COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, July 24, 2012REGISTERED-PRINCIPAL REGISTER
Tuesday, May 8, 2012OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 8, 2012PUBLISHED FOR OPPOSITION
Wednesday, April 18, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, March 30, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, March 29, 2012ASSIGNED TO LIE
Monday, March 12, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, March 12, 2012ASSIGNED TO EXAMINER
Saturday, December 3, 2011NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, December 2, 2011NEW APPLICATION ENTERED