CEWE Trademark
Trademark Overview
On Monday, December 15, 2025, a trademark application was filed for CEWE with the United States Patent and Trademark Office. The USPTO has given the CEWE trademark a serial number of 99548852. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, May 26, 2026. This trademark is owned by CEWE Stiftung & Co. KGaA. The CEWE trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Jewelry Products, Paper & Printed Material Products, Leather Products, Furniture Products, Houseware & Glass Products, Fabrics & Textile Products, Clothing & Apparel Products, Toys & Sporting Goods Products, Advertising, Business and Retail Services, Treatment & Processing of Materials Services, Computer & Software Services & Scientific Services, Personal, and Legal & Social Services categories with the following description:
Electronic storage of photographs and images; Providing temporary use of on-line non-downloadable cloud computing software for electronic storage of photographs and images
Mugs; Coffee mugs; Vinyl place mats
Protective covers and cases for cell phones; Magnets; Mouse pads
Pillows; Accent pillows
Tote bags
Textile wall hangings; Lap blankets; Textile place mats
Jigsaw puzzles; Playing cards and card games; Novelty toy items in the nature of plush animals; Stuffed toy animals
On-line retail store services featuring photographs, photo books, printed photographs, posters, calendars, and personalized photo gifts
Key rings
Preparation of custom memory books, scrapbooks, personal archives, family archives, wedding albums, diaries, vacation albums, family albums, family histories, photograph albums, birthday albums, and special event albums for others
Printed photographs; Photograph albums; Prints in the nature of printed photographs; Color prints in the nature of printed photographs; Printed calendars; Printed posters; Printed greeting cards; Printed travel books; Printed picture books; Printed baby books; Printed novelty labels for wine bottles; Blank notepads; Spiral-bound notebooks; Blank paper notebooks
Custom imprinting of clothing, tote bags, aprons, pillows, mugs, blankets, jigsaw puzzles, magnets, keyrings, place mats, mouse pads, notepads, notebooks, playing cards, plush stuffed animals, phone cases, calendars and greeting cards; Photographic printing; Printing of photographic images from digital media; Enlarging of photographic prints; Digital photo printing services; Digital on-demand printing services of books and other documents; Photographic retouching
T-shirts; Aprons
General Information
| Serial Number | 99548852 |
| Word Mark | CEWE |
| Filing Date | Monday, December 15, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, May 26, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 26, 2026 |
Trademark Statements
| Goods and Services | Electronic storage of photographs and images; Providing temporary use of on-line non-downloadable cloud computing software for electronic storage of photographs and images |
| Goods and Services | Mugs; Coffee mugs; Vinyl place mats |
| Goods and Services | Protective covers and cases for cell phones; Magnets; Mouse pads |
| Goods and Services | Pillows; Accent pillows |
| Goods and Services | Tote bags |
| Goods and Services | Textile wall hangings; Lap blankets; Textile place mats |
| Goods and Services | Jigsaw puzzles; Playing cards and card games; Novelty toy items in the nature of plush animals; Stuffed toy animals |
| Goods and Services | On-line retail store services featuring photographs, photo books, printed photographs, posters, calendars, and personalized photo gifts |
| Goods and Services | Key rings |
| Goods and Services | Preparation of custom memory books, scrapbooks, personal archives, family archives, wedding albums, diaries, vacation albums, family albums, family histories, photograph albums, birthday albums, and special event albums for others |
| Goods and Services | Printed photographs; Photograph albums; Prints in the nature of printed photographs; Color prints in the nature of printed photographs; Printed calendars; Printed posters; Printed greeting cards; Printed travel books; Printed picture books; Printed baby books; Printed novelty labels for wine bottles; Blank notepads; Spiral-bound notebooks; Blank paper notebooks |
| Goods and Services | Custom imprinting of clothing, tote bags, aprons, pillows, mugs, blankets, jigsaw puzzles, magnets, keyrings, place mats, mouse pads, notepads, notebooks, playing cards, plush stuffed animals, phone cases, calendars and greeting cards; Photographic printing; Printing of photographic images from digital media; Enlarging of photographic prints; Digital photo printing services; Digital on-demand printing services of books and other documents; Photographic retouching |
| Goods and Services | T-shirts; Aprons |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments. |
| US Class Codes | 002, 027, 028, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 014 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 016 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery. |
| US Class Codes | 001, 002, 003, 022, 041 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 018 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 002, 013, 022, 025, 032, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 020 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 021 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 024 - Textiles and textile goods, not included in other classes; beds and table covers. |
| US Class Codes | 042, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 024 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 028 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 040 - Treatment of materials. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 040 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 15, 2025 |
| Primary Code | 045 |
| First Use Anywhere Date | Sunday, October 31, 2021 |
| First Use In Commerce Date | Sunday, October 31, 2021 |
Trademark Owner History
| Party Name | CEWE Stiftung & Co. KGaA |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 31 - NOT AVAILABLE |
| Address | Oldenburg 26133
DE |
| Party Name | CEWE Stiftung & Co. KGaA |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 31 - NOT AVAILABLE |
| Address | Oldenburg 26133
DE |
Trademark Events
| Event Date | Event Description |
| Monday, December 15, 2025 | NEW APPLICATION ENTERED |
| Monday, December 15, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, February 13, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, April 17, 2026 | ASSIGNED TO EXAMINER |
| Saturday, April 25, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 20, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 26, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 26, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
