
| Serial Number | 87860861 |
| Word Mark | CERVEZA MODELO CERVECERIA MODELO MEXICO1925 CHELADA LIMON Y SAL |
| Filing Date | Tuesday, April 3, 2018 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Monday, January 12, 2026 |
| Registration Number | 5892160 |
| Registration Date | Tuesday, October 22, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 1, 2019 |
| Goods and Services | Beer based cocktails |
| Pseudo Mark | CERVEZA MODELO CERVECERIA MODELO MEXICO NINETEEN TWENTY FIVE CHELADA LIMON Y SAL |
| NOT AVAILABLE | "CERVEZA", "CERVECERIA", "MEXICO", "LIMON Y SAL", "CHELADA" AND "1925" |
| Description of Mark | The mark consists of the curved word "CERVEZA" in stylized red font with white and gray shading appearing above the word "MODELO" in stylized blue font outlined with white and gray shading; beneath the word "MODELO" is a design consisting of two concentric circles outlined in blue with a white background; the center of the circle is blue and contains a red and gray lion on an inverted red triangle and superimposed in front of the triangle is a brown and gray barrel; within the space created by the concentric circles is the wording "CERVECERIA MODELO" in stylized blue font in the top half and the term "MEXICO" in stylized blue font in the bottom half; a stylized depiction of two brown lions, each standing on their hind legs appears on either side of the concentric circle design, each leaning against the concentric circle design; the lions are shown standing on a brown ribbon that stretches underneath; at the center of the ribbon is the number "1925" in stylized dark brown font with a dark brown wheat stalk appearing on either side; behind the wording "CERVEZA" and "MODELO" is the image of a wreath made of two stalks of gray wheat; within the wreath, partially obscured, is an image of a gray building with a flag at the top; beneath the ribbon is the word "CHELADA" in stylized white font with gray specks appearing on the word; below the word "CHELADA" are the words "LIMON Y SAL" in stylized white font; within the letter "O" in the word "LIMON" is a depiction of a light green lemon sliced in half; above the letter "O" in the word "LIMON" is a stylized light green accent mark shaped like a droplet; the bottom half of the mark appears on a green background and transitions to a white background starting at the ribbon and lion designs. |
| Indication of Colors claimed | The color(s) red, green, brown, dark brown, white, blue, gray and light green is/are claimed as a feature of the mark. |
| Translation of Words in Mark | The English translation of "CERVEZA", "MODELO", "CERVECERIA" and "LIMON Y SAL" in the mark is "BEER", "MODEL", "BREWERY" and "LEMON AND SALT". The wording "CHELADA" has no meaning in a foreign language. |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 10, 2018 |
| Primary Code | 032 |
| First Use Anywhere Date | Monday, February 25, 2019 |
| First Use In Commerce Date | Monday, February 25, 2019 |
| Party Name | TRADEMARKS GRUPO MODELO, S. DE R.L. DE C.V. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 99 - Other |
| Address | CIUDAD DE MEXICO 11650 MX |
| Party Name | Cervecería Modelo de México, S. de R.L. de C.V. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | MEXICO CITY CP01210 MX |
| Party Name | Cervecería Modelo de México, S. de R.L. de C.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Mexico City CP01210 MX |
| Party Name | Cervecería Modelo de México, S. de R.L. de C.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Mexico City CP01210 MX |
| Event Date | Event Description |
| Friday, April 6, 2018 | NEW APPLICATION ENTERED |
| Tuesday, April 10, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, April 11, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, July 20, 2018 | ASSIGNED TO EXAMINER |
| Friday, July 27, 2018 | NON-FINAL ACTION WRITTEN |
| Friday, July 27, 2018 | NON-FINAL ACTION E-MAILED |
| Friday, July 27, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, November 6, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, November 6, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, November 6, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, November 7, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, November 29, 2018 | ASSIGNED TO LIE |
| Thursday, November 29, 2018 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, December 12, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 1, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 1, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 26, 2019 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, May 24, 2019 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, June 7, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, June 7, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, August 16, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Friday, September 13, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Friday, August 16, 2019 | USE AMENDMENT FILED |
| Saturday, September 14, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, September 16, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, September 17, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, October 22, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, March 9, 2022 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, March 9, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, March 9, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, March 9, 2022 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Wednesday, March 9, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, March 9, 2022 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, August 15, 2022 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, August 15, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, August 15, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, August 15, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, August 15, 2022 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, November 2, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, November 2, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, November 2, 2022 | TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED |
| Wednesday, November 2, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, November 4, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, November 4, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, November 4, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, January 31, 2024 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, October 22, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, October 8, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, January 12, 2026 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, January 12, 2026 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, January 12, 2026 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |