CARE FOR WHAT MOVES YOU Trademark
Trademark Overview
On Wednesday, February 19, 2025, a trademark application was filed for CARE FOR WHAT MOVES YOU with the United States Patent and Trademark Office. The USPTO has given the CARE FOR WHAT MOVES YOU trademark a serial number of 99046941. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, October 21, 2025. This trademark is owned by Birkenstock US BidCo, Inc.. The CARE FOR WHAT MOVES YOU trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Cosmetics; Non-medicated soaps; Cosmetic soaps; Perfume; Essential oils; Cosmetic preparations for hair care; Hair tonic; Hair shampoos and conditioners; Hair care preparations; Hair care lotions; Hair care creams; Non-medicated hair treatment preparations for cosmetic purposes; Hair dye; Depilatory preparations; Shaving creams; Shaving gels; Shaving foam; Toothpaste; Breath freshening preparations for personal hygiene; Pre-moistened cosmetic wipes; Wipes impregnated with a skin cleanser; Exfoliating scrubs for cosmetic purposes; Bath preparations, not for medical purposes; Non-medicated foot powder; Non-medicated foot lotions; Hand creams; Nail cosmetics; Nail polish; Nail cream; Nail care preparations; Cosmetic preparations for skin care; Eye cream; Eye lotions; Sunscreen; Cosmetic sunscreen preparations; Tanning and after-sun milks, gels, and oils; Face creams; Facial washes; Facial lotion; Facial cream; Make-up for the face and body; Make-up; Lip balm; Lip glosses; Non-medicated li...

General Information
| Serial Number | 99046941 |
| Word Mark | CARE FOR WHAT MOVES YOU |
| Filing Date | Wednesday, February 19, 2025 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, October 21, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 26, 2025 |
Trademark Statements
| Goods and Services | Cosmetics; Non-medicated soaps; Cosmetic soaps; Perfume; Essential oils; Cosmetic preparations for hair care; Hair tonic; Hair shampoos and conditioners; Hair care preparations; Hair care lotions; Hair care creams; Non-medicated hair treatment preparations for cosmetic purposes; Hair dye; Depilatory preparations; Shaving creams; Shaving gels; Shaving foam; Toothpaste; Breath freshening preparations for personal hygiene; Pre-moistened cosmetic wipes; Wipes impregnated with a skin cleanser; Exfoliating scrubs for cosmetic purposes; Bath preparations, not for medical purposes; Non-medicated foot powder; Non-medicated foot lotions; Hand creams; Nail cosmetics; Nail polish; Nail cream; Nail care preparations; Cosmetic preparations for skin care; Eye cream; Eye lotions; Sunscreen; Cosmetic sunscreen preparations; Tanning and after-sun milks, gels, and oils; Face creams; Facial washes; Facial lotion; Facial cream; Make-up for the face and body; Make-up; Lip balm; Lip glosses; Non-medicated lip care preparations; Lipsticks; Make-up remover; Make-up removing preparations |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 19, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Birkenstock US BidCo, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Novato, CA 94945 |
| Party Name | Birkenstock US BidCo, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Novato, CA 94945 |
Trademark Events
| Event Date | Event Description |
| Wednesday, February 19, 2025 | NEW APPLICATION ENTERED |
| Wednesday, February 19, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, February 19, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, July 24, 2025 | ASSIGNED TO EXAMINER |
| Thursday, July 24, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 20, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 26, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 26, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 21, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |