CAR MAX Trademark

Trademark Overview


On Thursday, March 21, 2024, a trademark application was filed for CAR MAX with the United States Patent and Trademark Office. The USPTO has given the CAR MAX trademark a serial number of 98460967. The federal status of this trademark filing is REGISTERED as of Tuesday, March 11, 2025. This trademark is owned by CARMAX ENTERPRISE SERVICES, LLC. The CAR MAX trademark is filed in the Computer & Software Products & Electrical & Scientific Products category with the following description:

Downloadable software in the nature of an interactive mobile application in the field of retail sales of vehicles for enabling consumers to obtain information regarding vehicles for sale; downloadable computer software for providing consumer resources for searching, identifying, evaluating and providing directions for the purchase, financing, and insuring of new and pre-owned vehicles over a global communications network
car max

General Information


Serial Number98460967
Word MarkCAR MAX
Filing DateThursday, March 21, 2024
Status700 - REGISTERED
Status DateTuesday, March 11, 2025
Registration Number7719359
Registration DateTuesday, March 11, 2025
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, January 21, 2025

Trademark Statements


Description of MarkThe mark consists of the word "CARMAX" in yellow and written on a blue background, with the "CAR" portion of "CARMAX" stacked on top of the "MAX" portion of "CARMAX".
Goods and ServicesDownloadable software in the nature of an interactive mobile application in the field of retail sales of vehicles for enabling consumers to obtain information regarding vehicles for sale; downloadable computer software for providing consumer resources for searching, identifying, evaluating and providing directions for the purchase, financing, and insuring of new and pre-owned vehicles over a global communications network
Indication of Colors claimedThe color(s) blue and yellow is/are claimed as a feature of the mark.
NOT AVAILABLE"CAR"

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, March 21, 2024
Primary Code009
First Use Anywhere DateThursday, May 4, 2023
First Use In Commerce DateThursday, May 4, 2023

Trademark Owner History


Party NameCARMAX ENTERPRISE SERVICES, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressRichmond, VA 23238

Party NameCARMAX ENTERPRISE SERVICES, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressRichmond, VA 23238

Party NameCARMAX ENTERPRISE SERVICES, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressRichmond, VA 23238

Trademark Events


Event DateEvent Description
Thursday, March 21, 2024NEW APPLICATION ENTERED
Friday, August 16, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, September 16, 2024ASSIGNED TO EXAMINER
Sunday, September 29, 2024NON-FINAL ACTION WRITTEN
Thursday, December 19, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, December 19, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, December 19, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, December 26, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 15, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 21, 2025PUBLISHED FOR OPPOSITION
Tuesday, January 21, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 11, 2025REGISTERED-PRINCIPAL REGISTER
Tuesday, March 11, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED
Sunday, September 29, 2024NON-FINAL ACTION E-MAILED
Sunday, September 29, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED