| Serial Number | 99274413 |
| Word Mark | CAKE NATURALLY LUXE BEAUTY THE SHINE ON |
| Filing Date | Wednesday, July 9, 2025 |
| Status | 653 - SUSPENSION LETTER - MAILED |
| Status Date | Monday, March 9, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Electric curlers for the hair, other than hand implements; electric hair curlers, other than hand implements; hair accessories, namely, hair sticks, hair clips, claw clips, jaw clips, snap clips, headbands, hair bands, and scrunchies; hair clips; hair curlers, other than hand implements; non-electric hair curlers, other than hand implements. |
| Goods and Services | Cosmetic hair lotions; dry shampoos; hair bleaching preparations; hair care creams; hair care lotions; hair care masks; hair care preparations; hair colouring preparations; hair conditioners; hair creams; hair curling preparations; hair detangling preparations; hair gels; hair masks; hair mousse; hair nourish preparations; hair oils; hair powder for use as dry shampoo for cosmetic purposes; hair protection creams; hair protection lotions; hair relaxing preparations; hair rinses; hair serums; hair sprays; hair straightening preparations; hair strengthening treatment lotions; hair styling creams; hair styling gel; hair styling masks; hair styling mousse; hair styling oil; hair styling waxes; hair texturizers; hair tonics; hair-washing powder; hairspray; non-medicated hair growth serums; non-medicated hair repair treatments; non-medicated hair treatment preparations for cosmetic purposes; shampoos; styling foam for hair; hair care products, namely, hair thickening cream and dry hair care powders; hair styling preparations, namely, hair putties in the nature of hair creams, hair styling jellies, hair finishing cream, hair moisture gloss drops, hair finishing glosser, hair styling glue, hair styling powders, hair curl boosters and hair curl looseners; hair reconstructors, namely, hair strength reconstructors, hair damage reconstructors, hair split end reconstructors, hair elasticity reconstructors, hair bond reconstructors and hair colour reconstructors; non-medicated hair treatment preparations for cosmetic purposes, namely, hair moisture treatments and hair conditioning treatments; scalp scrubs being exfoliating scrubs for cosmetic purposes.; Adhesive for false eyelashes; aromatic essential oils; artificial eyelashes; bar soap; base cream for cosmetic use; bath and shower gels; beauty balm creams; beauty masks; blush; body creams; body deodorants; body glitter; body lotions; body moisturizers; body mousses; body oils; body oils for cosmetic purposes; body powders; body scrubs; body washes; bubble bath; cleaning masks for the face; cleaning pads impregnated with cosmetics; colognes, perfumes and cosmetics; facial concealers; cosmetic body creams; cosmetic facial concealers; cosmetic eye pencils; cosmetic facial masks; cosmetic foundations; cosmetic hand creams; cosmetic oils; cosmetic oils for the skin; cosmetic oils, lotions, creams and gels for the face, hands and body; cosmetic preparations for eyelashes; cosmetic shower body wash; cosmetics, namely, lipsticks, non-medicated lip balms, lip liners, lip glosses, eye shadow, eye liners, eye pencils, mascara, cream and powder blushes, face powder, liquid and cream foundations; cream foundation; deodorants for personal use; essential oils for aromatherapy; essential oils for cosmetic purposes; essential oils for personal use; eye liner; eye makeup; eye pencils; eye shadow; eyebrow pencils; eyebrow powder; face mist; face powder; facial balms; facial concealer; facial moisturizers; foot lotion; foundation makeup; hair balms; hair conditioner; hair removal preparations; hair removing creams; hair shampoo; hair spray; hair styling serums; hair styling spray; hand creams; lip and cheek tint; lip balm; lip conditioners; lip gloss; lip liner; lip pencil; lip stains; liquid foundation; long lash mascaras; loose face powder; make-up base being facial primer; make-up foundation |
| Description of Mark | The mark consists of the stylized wording "CAKE NATURALLY LUXE BEAUTY THE SHINE ON". |
| NOT AVAILABLE | "BEAUTY" |
| Goods and Services | Cosmetic brushes; cosmetic sponges; hair brushes; make up brushes; sponges used for applying make-up. |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 9, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 9, 2025 |
| Primary Code | 021 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers. |
| US Class Codes | 037, 039, 040, 042, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 9, 2025 |
| Primary Code | 026 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | MAV BEAUTY CANADA, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Vancouver, BC V6C 3E8 CA |
| Event Date | Event Description |
| Wednesday, July 9, 2025 | NEW APPLICATION ENTERED |
| Wednesday, July 9, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, July 28, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, November 25, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, December 10, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, December 10, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, December 10, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 9, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, March 9, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, March 9, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, March 9, 2026 | SUSPENSION LETTER WRITTEN |
| Monday, March 9, 2026 | LETTER OF SUSPENSION E-MAILED |
| Monday, March 9, 2026 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |