| Serial Number | 90856915 |
| Word Mark | CAKE |
| Filing Date | Thursday, July 29, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, August 23, 2022 |
| Registration Number | 6825347 |
| Registration Date | Tuesday, August 23, 2022 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, June 7, 2022 |
| Goods and Services | condoms; sex toys; sex toys, namely, butt plugs, masturbation sleeves, vibrators, rings, nipple suction devices, and strokers; adult sexual stimulation aids in the nature of sex toys, namely, butt plugs, masturbation sleeves, vibrators, rings, nipple suction devices and strokers |
| Description of Mark | The mark consists of the word "cake" in stylized font. |
| Goods and Services | personal lubricants; personal sexual lubricants; gels for use as personal lubricant; silicone-based personal lubricants; water-based personal lubricants; topical preparations, namely, sprays, creams and gels for enhancing sexual arousal |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, September 27, 2021 |
| Primary Code | 005 |
| First Use Anywhere Date | Tuesday, March 30, 2021 |
| First Use In Commerce Date | Tuesday, March 30, 2021 |
| International Class | 010 - Surgical, medical, dental, and veterinary apparatus and instruments, artificial limbs, eyes, and teeth; orthopedic articles; suture materials. |
| US Class Codes | 026, 039, 044 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, September 27, 2021 |
| Primary Code | 010 |
| First Use Anywhere Date | Tuesday, June 22, 2021 |
| First Use In Commerce Date | Tuesday, June 22, 2021 |
| Party Name | SWG BRANDS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | INGLEWOOD, CA 90302 US |
| Party Name | Hello Cake, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Calabasas, CA 91302 US |
| Party Name | Hello Cake, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Calabasas, CA 91302 US |
| Party Name | Hello Cake, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Calabasas, CA 91302 US |
| Event Date | Event Description |
| Monday, August 2, 2021 | NEW APPLICATION ENTERED |
| Monday, September 27, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, April 25, 2022 | ASSIGNED TO EXAMINER |
| Monday, May 2, 2022 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, May 2, 2022 | EXAMINERS AMENDMENT E-MAILED |
| Monday, May 2, 2022 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, May 2, 2022 | EXAMINER'S AMENDMENT ENTERED |
| Monday, May 2, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 18, 2022 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 7, 2022 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 7, 2022 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 23, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 23, 2022 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Wednesday, April 15, 2026 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, April 15, 2026 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, April 15, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, April 15, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, April 15, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, April 15, 2026 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, April 17, 2026 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, April 17, 2026 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, April 17, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, April 17, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, April 17, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, April 21, 2026 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED |
| Tuesday, April 21, 2026 | WITHDRAWAL OF ATTORNEY GRANTED |