| Serial Number | 86432278 |
| Word Mark | C CHOICE PRIVILEGES REWARDS |
| Filing Date | Thursday, October 23, 2014 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Monday, April 12, 2021 |
| Registration Number | 4847607 |
| Registration Date | Tuesday, November 3, 2015 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, January 20, 2015 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "REWARDS" |
| Description of Mark | The mark consists of the letter C in stylized format next to the word CHOICE with the word "privileges" appearing underneath CHOICE, and REWARDS appearing underneath "privileges". |
| Goods and Services | Hotel and motel services, hotel and motel reservation services for others, and online hotel and motel reservation services for others; hotel services for preferred customers; temporary accommodations; booking and reservation services provided in relation to a customer loyalty or frequent buyer scheme |
| Goods and Services | Frequent hotel guest reward program services with added features which allow participants to earn free lodging and other travel-related benefits and acquire points redeemable for consumer products and services; developing and administering a membership rewards program for lodging guests; accommodation incentive award programs |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 30, 2014 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, April 27, 2015 |
| First Use In Commerce Date | Monday, April 27, 2015 |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 30, 2014 |
| Primary Code | 043 |
| First Use Anywhere Date | Monday, April 27, 2015 |
| First Use In Commerce Date | Monday, April 27, 2015 |
| Party Name | Choice Hotels International, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | North Bethesda, MD 20852 |
| Party Name | Choice Hotels International, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Rockville, MD 20850 |
| Party Name | Choice Hotels International, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Rockville, MD 20850 |
| Event Date | Event Description |
| Monday, October 27, 2014 | NEW APPLICATION ENTERED |
| Thursday, October 30, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, December 1, 2014 | ASSIGNED TO EXAMINER |
| Tuesday, December 2, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 31, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 20, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 20, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Thursday, February 19, 2015 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Friday, June 5, 2015 | EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED |
| Tuesday, July 21, 2015 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, August 24, 2015 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, September 5, 2015 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, August 24, 2015 | USE AMENDMENT FILED |
| Saturday, September 5, 2015 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, September 28, 2015 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, September 29, 2015 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, November 3, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 3, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, December 24, 2020 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, April 12, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, April 12, 2021 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, April 12, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Monday, November 20, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, November 20, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, November 20, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, November 20, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, November 20, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Sunday, November 3, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Tuesday, September 16, 2025 | TEAS SECTION 7 REQUEST RECEIVED |
| Tuesday, September 16, 2025 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, December 3, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, January 9, 2026 | POST REGISTRATION ACTION MAILED - SEC. 7 |
| Monday, January 12, 2026 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |