BUY THIS NOT THAT Trademark

Trademark Overview


On Monday, January 14, 2008, a trademark application was filed for BUY THIS NOT THAT with the United States Patent and Trademark Office. The USPTO has given the BUY THIS NOT THAT trademark a serial number of 77371063. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, December 22, 2017. This trademark is owned by RODALE INC.. The BUY THIS NOT THAT trademark is filed in the Paper & Printed Material Products category with the following description:

Magazine column, feature or section in the field of consumer values, shopping and purchase options, comparative pricing and product and service reviews and ratings
buy this not that

General Information


Serial Number77371063
Word MarkBUY THIS NOT THAT
Filing DateMonday, January 14, 2008
Status710 - CANCELLED - SECTION 8
Status DateFriday, December 22, 2017
Registration Number3962105
Registration DateTuesday, May 17, 2011
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 9, 2008

Trademark Statements


Goods and ServicesMagazine column, feature or section in the field of consumer values, shopping and purchase options, comparative pricing and product and service reviews and ratings

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 22, 2017
Primary Code016
First Use Anywhere DateSaturday, April 1, 2006
First Use In Commerce DateSaturday, April 1, 2006

Trademark Owner History


Party NameETNT! LLC
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10014

Party NameZINC INK, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10014

Party NameRODALE INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressEmmaus, PA 180980099

Party NameRODALE INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressEmmaus, PA 180980099

Party NameRODALE INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressEmmaus, PA 180980099

Trademark Events


Event DateEvent Description
Friday, December 22, 2017CANCELLED SEC. 8 (6-YR)
Wednesday, August 23, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, May 17, 2016COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, December 17, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, November 5, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, October 27, 2014ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, October 27, 2014TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 17, 2012APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, May 17, 2012TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, May 17, 2011REGISTERED-PRINCIPAL REGISTER
Wednesday, April 13, 2011NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, April 12, 2011LAW OFFICE REGISTRATION REVIEW COMPLETED
Monday, April 11, 2011ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, March 22, 2011STATEMENT OF USE PROCESSING COMPLETE
Friday, March 18, 2011USE AMENDMENT FILED
Friday, March 18, 2011TEAS STATEMENT OF USE RECEIVED
Tuesday, February 15, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, February 14, 2011EXTENSION 4 GRANTED
Friday, February 11, 2011EXTENSION 4 FILED
Friday, February 11, 2011TEAS EXTENSION RECEIVED
Tuesday, August 31, 2010NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, August 30, 2010EXTENSION 3 GRANTED
Friday, August 27, 2010EXTENSION 3 FILED
Friday, August 27, 2010TEAS EXTENSION RECEIVED
Friday, March 26, 2010NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, March 25, 2010EXTENSION 2 GRANTED
Tuesday, February 23, 2010EXTENSION 2 FILED
Thursday, March 25, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, February 23, 2010TEAS EXTENSION RECEIVED
Thursday, August 27, 2009EXTENSION 1 GRANTED
Thursday, August 27, 2009EXTENSION 1 FILED
Thursday, August 27, 2009TEAS EXTENSION RECEIVED
Tuesday, March 3, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, December 9, 2008PUBLISHED FOR OPPOSITION
Wednesday, November 19, 2008NOTICE OF PUBLICATION
Tuesday, November 4, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, November 4, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, October 28, 2008TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 28, 2008CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 22, 2008TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, April 22, 2008NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, April 22, 2008NON-FINAL ACTION E-MAILED
Tuesday, April 22, 2008NON-FINAL ACTION WRITTEN
Tuesday, April 15, 2008ASSIGNED TO EXAMINER
Thursday, March 20, 2008DIVISIONAL PROCESSING COMPLETE
Thursday, February 28, 2008DIVISIONAL REQUEST RECEIVED
Wednesday, March 19, 2008ASSIGNED TO LIE
Thursday, February 28, 2008FAX RECEIVED
Friday, January 18, 2008NEW APPLICATION ENTERED IN TRAM
Friday, January 18, 2008TEAS VOLUNTARY AMENDMENT RECEIVED