| Serial Number | 99818116 |
| Word Mark | BUT CUTE |
| Filing Date | Tuesday, May 12, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Tuesday, May 12, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Online retail store services featuring plush toys, character-based collectibles, character-based promotional accessories, toys, games, printed goods, and books; Retail store services featuring plush toys, character-based collectibles, character-based promotional accessories, toys, games, printed goods, and books |
| Description of Mark | The mark consists of a stylized design of a planet with a smiling face. The planet has a single orbiting ring creating the impression of a Saturn-like planet. The face features oval-shaped eyes with a cheerful expression, including blushing cheeks represented by ovals. Surrounding the planet are three small, star-like sparkles. Below the planet design is the stylized wording "BUT CUTE" in bold, lowercase letters. |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 12, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | BUT CUTE, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Venice, CA 90291 US |
| Event Date | Event Description |
| Tuesday, May 12, 2026 | NEW APPLICATION ENTERED |
| Tuesday, May 12, 2026 | APPLICATION FILING RECEIPT MAILED |