| Serial Number | 75729098 |
| Word Mark | BUSINESS VALUE |
| Filing Date | Wednesday, June 16, 1999 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 13, 2012 |
| Registration Number | 2518135 |
| Registration Date | Tuesday, December 11, 2001 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 19, 2000 |
| Goods and Services | Satellite television transmission and broadcasting services and pay-per-view television transmission services |
| Goods and Services | Television programming in the nature of a package of entertainment, news, financial and sports channels; television production services; and distribution of television programs for others |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 13, 2012 |
| Primary Code | 038 |
| First Use Anywhere Date | Thursday, June 13, 1996 |
| First Use In Commerce Date | Thursday, June 13, 1996 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 13, 2012 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, June 13, 1996 |
| First Use In Commerce Date | Thursday, June 13, 1996 |
| Party Name | DIRECTV, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | EL SEGUNDO, CA 90245 |
| Party Name | DIRECTV, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | El Segundo, CA 90245 |
| Party Name | DIRECTV, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | El Segundo, CA 90245 |
| Party Name | DIRECTV, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | El Segundo, CA 90245 |
| Event Date | Event Description |
| Friday, July 13, 2012 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Wednesday, April 4, 2012 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Saturday, March 10, 2007 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, March 8, 2007 | ASSIGNED TO PARALEGAL |
| Thursday, January 25, 2007 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Thursday, January 25, 2007 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, January 8, 2007 | CASE FILE IN TICRS |
| Tuesday, December 11, 2001 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, August 22, 2001 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, August 14, 2001 | ASSIGNED TO EXAMINER |
| Saturday, August 11, 2001 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, December 12, 2000 | USE AMENDMENT FILED |
| Tuesday, December 12, 2000 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, September 19, 2000 | PUBLISHED FOR OPPOSITION |
| Friday, August 18, 2000 | NOTICE OF PUBLICATION |
| Sunday, July 16, 2000 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, May 19, 2000 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, November 19, 1999 | NON-FINAL ACTION MAILED |
| Tuesday, October 26, 1999 | ASSIGNED TO EXAMINER |
| Wednesday, October 13, 1999 | ASSIGNED TO EXAMINER |