BUSINESS OF THE BRAND Trademark

Trademark Overview


On Tuesday, May 12, 2009, a trademark application was filed for BUSINESS OF THE BRAND with the United States Patent and Trademark Office. The USPTO has given the BUSINESS OF THE BRAND trademark a serial number of 77734595. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, September 7, 2018. This trademark is owned by Doremus & Company. The BUSINESS OF THE BRAND trademark is filed in the Advertising, Business and Retail Services category with the following description:

Advertising services; advertising agency services in the business, corporate and financial fields; marketing services; direct marketing; production and dissemination of advertising; business marketing consulting; market research and analysis; event marketing; brand consulting, namely, consulting for others on brand development, brand creation and brand marketing; publicity services; promotional services, namely, promoting the goods and services of others through the dissemination of sales promotion materials; public relations services; planning, buying and negotiating advertising and media space and time
business of the brand

General Information


Serial Number77734595
Word MarkBUSINESS OF THE BRAND
Filing DateTuesday, May 12, 2009
Status710 - CANCELLED - SECTION 8
Status DateFriday, September 7, 2018
Registration Number4094080
Registration DateTuesday, January 31, 2012
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 29, 2009

Trademark Statements


Goods and ServicesAdvertising services; advertising agency services in the business, corporate and financial fields; marketing services; direct marketing; production and dissemination of advertising; business marketing consulting; market research and analysis; event marketing; brand consulting, namely, consulting for others on brand development, brand creation and brand marketing; publicity services; promotional services, namely, promoting the goods and services of others through the dissemination of sales promotion materials; public relations services; planning, buying and negotiating advertising and media space and time

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, September 7, 2018
Primary Code035
First Use Anywhere DateFriday, January 1, 2010
First Use In Commerce DateFriday, January 1, 2010

Trademark Owner History


Party NameDoremus & Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10014

Party NameDoremus & Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10014

Party NameDoremus & Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10014

Trademark Events


Event DateEvent Description
Friday, September 7, 2018CANCELLED SEC. 8 (6-YR)
Tuesday, January 31, 2017COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, January 31, 2012REGISTERED-PRINCIPAL REGISTER
Wednesday, December 28, 2011NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, December 27, 2011LAW OFFICE REGISTRATION REVIEW COMPLETED
Monday, December 19, 2011ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, December 19, 2011STATEMENT OF USE PROCESSING COMPLETE
Thursday, December 15, 2011USE AMENDMENT FILED
Thursday, December 15, 2011TEAS STATEMENT OF USE RECEIVED
Tuesday, June 21, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, June 20, 2011EXTENSION 3 GRANTED
Friday, June 17, 2011EXTENSION 3 FILED
Friday, June 17, 2011TEAS EXTENSION RECEIVED
Friday, January 14, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, January 13, 2011EXTENSION 2 GRANTED
Wednesday, December 15, 2010EXTENSION 2 FILED
Thursday, January 13, 2011CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, December 15, 2010TEAS EXTENSION RECEIVED
Thursday, June 10, 2010NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, June 8, 2010EXTENSION 1 GRANTED
Tuesday, June 8, 2010EXTENSION 1 FILED
Tuesday, June 8, 2010TEAS EXTENSION RECEIVED
Tuesday, December 22, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, September 29, 2009PUBLISHED FOR OPPOSITION
Wednesday, September 9, 2009NOTICE OF PUBLICATION
Friday, August 21, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, August 21, 2009ASSIGNED TO LIE
Tuesday, August 18, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, August 11, 2009ASSIGNED TO EXAMINER
Friday, May 15, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Friday, May 15, 2009NEW APPLICATION ENTERED IN TRAM