BULL'S EYE Trademark

Trademark Overview


On Wednesday, December 21, 2022, a trademark application was filed for BULL'S EYE with the United States Patent and Trademark Office. The USPTO has given the BULL'S EYE trademark a serial number of 97726396. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, June 17, 2024. This trademark is owned by Kraft Foods Group Brands LLC. The BULL'S EYE trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Education & Entertainment Services, Computer & Software Services & Scientific Services, and Restaurant & Hotel Services categories with the following description:

Entertainment services, namely, providing online virtual restaurants and food and drink items for use in virtual environments; entertainment services, namely, providing an online virtual restaurant where users can earn reward points and virtual currency which may be used to purchase food and beverages in the virtual world; entertainment services, namely, providing online video games; Entertainment services, namely, providing online, non-downloadable food and beverage products for use in virtual environments created for entertainment purposes;

Virtual food and beverage products, namely, downloadable virtual goods in the nature of image files of food and beverage products for use in online virtual environments; downloadable multimedia files containing artwork, text, audio and video relating to restaurants, foods, and beverages, authenticated by non-fungible tokens (NFTs); digital collectibles in the nature of downloadable image files of food and beverage products authenticated by non-fungible tokens (NFTs); downloadable graphic art reproductions; downloadable image files of paintings authenticated by non-fungible tokens (NFTs); downloadable multimedia files containing videos relating to video games authenticated by non-fungible tokens (NFTs)

Provision of an online marketplace, using blockchain technology, for buyers and sellers of downloadable digital food and drink items and art images, music, and video clips authenticated by non-fungible tokens (NFTs)

Operating a virtual restaurant featuring home delivery

Providing temporary use of non-downloadable software for uploading, modifying, sharing, viewing, displaying, accepting and transmitting, publishing, storing, managing, verifying, authenticating, encrypting, decrypting and communicating digital currency, crypto-collectibles, non-fungible tokens, information in the field of virtual reality, digital collectibles, digital tokens, digital files, images, sound recordings, video recordings, and virtual products, namely, food and beverage products; food and beverage products for use in metaverse platforms and metaverse environments; providing temporary use of non-downloadable software that allows users to search for and locate goods and services and collect rewards
bull's eye

General Information


Serial Number97726396
Word MarkBULL'S EYE
Filing DateWednesday, December 21, 2022
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, June 17, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 19, 2023

Trademark Statements


Goods and ServicesEntertainment services, namely, providing online virtual restaurants and food and drink items for use in virtual environments; entertainment services, namely, providing an online virtual restaurant where users can earn reward points and virtual currency which may be used to purchase food and beverages in the virtual world; entertainment services, namely, providing online video games; Entertainment services, namely, providing online, non-downloadable food and beverage products for use in virtual environments created for entertainment purposes;
Goods and ServicesVirtual food and beverage products, namely, downloadable virtual goods in the nature of image files of food and beverage products for use in online virtual environments; downloadable multimedia files containing artwork, text, audio and video relating to restaurants, foods, and beverages, authenticated by non-fungible tokens (NFTs); digital collectibles in the nature of downloadable image files of food and beverage products authenticated by non-fungible tokens (NFTs); downloadable graphic art reproductions; downloadable image files of paintings authenticated by non-fungible tokens (NFTs); downloadable multimedia files containing videos relating to video games authenticated by non-fungible tokens (NFTs)
Goods and ServicesProvision of an online marketplace, using blockchain technology, for buyers and sellers of downloadable digital food and drink items and art images, music, and video clips authenticated by non-fungible tokens (NFTs)
Goods and ServicesOperating a virtual restaurant featuring home delivery
Goods and ServicesProviding temporary use of non-downloadable software for uploading, modifying, sharing, viewing, displaying, accepting and transmitting, publishing, storing, managing, verifying, authenticating, encrypting, decrypting and communicating digital currency, crypto-collectibles, non-fungible tokens, information in the field of virtual reality, digital collectibles, digital tokens, digital files, images, sound recordings, video recordings, and virtual products, namely, food and beverage products; food and beverage products for use in metaverse platforms and metaverse environments; providing temporary use of non-downloadable software that allows users to search for and locate goods and services and collect rewards

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, January 18, 2023
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, January 18, 2023
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, January 18, 2023
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, January 18, 2023
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, January 18, 2023
Primary Code043
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameKraft Foods Group Brands LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60601

Party NameKraft Foods Group Brands LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60601

Trademark Events


Event DateEvent Description
Saturday, December 24, 2022NEW APPLICATION ENTERED
Wednesday, January 18, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, March 22, 2023ASSIGNED TO EXAMINER
Wednesday, March 29, 2023NON-FINAL ACTION WRITTEN
Wednesday, March 29, 2023NON-FINAL ACTION E-MAILED
Wednesday, March 29, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, June 29, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, June 29, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, June 29, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, July 26, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, August 8, 2023WITHDRAWN FROM PUB - OG REVIEW QUERY
Thursday, August 10, 2023PREVIOUS ALLOWANCE COUNT WITHDRAWN
Monday, August 14, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, August 14, 2023EXAMINERS AMENDMENT -WRITTEN
Monday, August 14, 2023EXAMINERS AMENDMENT E-MAILED
Monday, August 14, 2023EXAMINER'S AMENDMENT ENTERED
Wednesday, August 30, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 19, 2023PUBLISHED FOR OPPOSITION
Tuesday, September 19, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 14, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, April 3, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, August 14, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 3, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, April 3, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, April 3, 2024TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, April 3, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, June 17, 2024ABANDONMENT - NO USE STATEMENT FILED
Friday, July 12, 2024ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Wednesday, April 3, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED