BUILT TO LAST Trademark

Trademark Overview


On Monday, October 26, 2009, a trademark application was filed for BUILT TO LAST with the United States Patent and Trademark Office. The USPTO has given the BUILT TO LAST trademark a serial number of 77857238. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, June 9, 2017. This trademark is owned by The Procter & Gamble Company. The BUILT TO LAST trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Hair care preparations
built to last

General Information


Serial Number77857238
Word MarkBUILT TO LAST
Filing DateMonday, October 26, 2009
Status710 - CANCELLED - SECTION 8
Status DateFriday, June 9, 2017
Registration Number3871436
Registration DateTuesday, November 2, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 9, 2010

Trademark Statements


Goods and ServicesHair care preparations

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, June 9, 2017
Primary Code003
First Use Anywhere DateSaturday, August 21, 2010
First Use In Commerce DateSaturday, August 21, 2010

Trademark Owner History


Party NameThe Procter & Gamble Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressCincinnati, OH 45202

Party NameThe Procter & Gamble Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressCincinnati, OH 45202

Party NameThe Procter & Gamble Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCincinnati, OH 45202

Trademark Events


Event DateEvent Description
Friday, June 9, 2017CANCELLED SEC. 8 (6-YR)
Tuesday, November 2, 2010REGISTERED-PRINCIPAL REGISTER
Tuesday, September 28, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, September 27, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Thursday, September 23, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, September 22, 2010STATEMENT OF USE PROCESSING COMPLETE
Monday, August 23, 2010USE AMENDMENT FILED
Wednesday, September 22, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, August 23, 2010TEAS STATEMENT OF USE RECEIVED
Tuesday, June 1, 2010NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 9, 2010OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 9, 2010PUBLISHED FOR OPPOSITION
Friday, January 29, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, January 29, 2010ASSIGNED TO LIE
Wednesday, January 6, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 6, 2010ASSIGNED TO EXAMINER
Thursday, October 29, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Thursday, October 29, 2009NEW APPLICATION ENTERED IN TRAM

Related Keywords


last built preparations care hair