BUILT ON QUALITY...DRIVEN BY PERFORMANCE Trademark
Trademark Overview
On Monday, May 1, 1989, a trademark application was filed for BUILT ON QUALITY...DRIVEN BY PERFORMANCE with the United States Patent and Trademark Office. The USPTO has given the BUILT ON QUALITY...DRIVEN BY PERFORMANCE trademark a serial number of 73796923. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Monday, May 2, 2016. This trademark is owned by ASHLAND OIL, INC.. The BUILT ON QUALITY...DRIVEN BY PERFORMANCE trademark is filed in the Lubricant & Fuel Products category with the following description:
AUTOMOBILE LUBRICANTS
General Information
| Serial Number | 73796923 |
| Word Mark | BUILT ON QUALITY...DRIVEN BY PERFORMANCE |
| Filing Date | Monday, May 1, 1989 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Monday, May 2, 2016 |
| Registration Number | 1570585 |
| Registration Date | Tuesday, December 12, 1989 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 19, 1989 |
Trademark Statements
| Goods and Services | AUTOMOBILE LUBRICANTS |
Classification Information
| International Class | 004 - Industrial oils and greases; lubricants; dust absorbing, wetting and binding compositions; fuels (including motor spirit) and illuminants; candles and wicks for lighting. |
| US Class Codes | 015 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Monday, May 2, 2016 |
| Primary Code | 004 |
| First Use Anywhere Date | Friday, February 24, 1989 |
| First Use In Commerce Date | Friday, February 24, 1989 |
Trademark Owner History
| Party Name | ASHLAND LICENSING AND INTELLECTUAL PROPERTY LLC |
| Party Type | 41 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | DUBLIN, OH 43017 |
| Party Name | ASHLAND INC. |
| Party Type | 40 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | LEXINGTON, KY 40509 |
| Party Name | ASHLAND OIL, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | ASHLAND, KY 41114 |
| Party Name | ASHLAND OIL, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | ASHLAND, KY 41114 |
| Party Name | ASHLAND OIL, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | ASHLAND, KY 41114 |
Trademark Events
| Event Date | Event Description |
| Monday, May 2, 2016 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Wednesday, March 27, 2013 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, September 21, 2011 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, November 26, 2008 | CASE FILE IN TICRS |
| Saturday, July 8, 2000 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Saturday, July 8, 2000 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, December 8, 1999 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Thursday, May 16, 1996 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, October 10, 1995 | REGISTERED - SEC. 8 (6-YR) FILED |
| Tuesday, December 12, 1989 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 19, 1989 | PUBLISHED FOR OPPOSITION |
| Saturday, August 19, 1989 | NOTICE OF PUBLICATION |
| Thursday, July 6, 1989 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, July 3, 1989 | EXAMINER'S AMENDMENT MAILED |
| Tuesday, June 27, 1989 | ASSIGNED TO EXAMINER |