BUILT NOT BOUGHT Trademark

Trademark Overview


On Friday, July 18, 2025, a trademark application was filed for BUILT NOT BOUGHT with the United States Patent and Trademark Office. The USPTO has given the BUILT NOT BOUGHT trademark a serial number of 99292044. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, July 18, 2025. This trademark is owned by Mariah Agency LLC. The BUILT NOT BOUGHT trademark is filed in the Education & Entertainment Services category with the following description:

Television programming; Entertainment services in the nature of creation, development, and production of television programming; Education services, namely, providing masterclasses, lectures, or workshops in the field of business, subjects of general human interest, and drama; Providing entertainment services in the nature of ongoing Internet Protocol Television (IPTV) television programming segments in the field of business, subjects of general human interest, and drama in a reality based television series; Entertainment services, namely, an ongoing series featuring business, subjects of general human interest, and drama provided through cable television, broadcast television, internet, video-on-demand, and various distribution platforms across multiple forms of transmission media and providing an Internet website related to an ongoing television program
built not bought

General Information


Serial Number99292044
Word MarkBUILT NOT BOUGHT
Filing DateFriday, July 18, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateFriday, July 18, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing0 - NOT AVAILABLE
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesTelevision programming; Entertainment services in the nature of creation, development, and production of television programming; Education services, namely, providing masterclasses, lectures, or workshops in the field of business, subjects of general human interest, and drama; Providing entertainment services in the nature of ongoing Internet Protocol Television (IPTV) television programming segments in the field of business, subjects of general human interest, and drama in a reality based television series; Entertainment services, namely, an ongoing series featuring business, subjects of general human interest, and drama provided through cable television, broadcast television, internet, video-on-demand, and various distribution platforms across multiple forms of transmission media and providing an Internet website related to an ongoing television program
Description of MarkThe mark consists of The word "BUILT" in the center in medium-sized thick letters, and the words "NOT BOUGHT" in medium-sized thick letters underneath the word "BUILT" with a small space underneath the words "NOT BOUGHT" and a medium sized line underneath that space underneath the words "NOT BOUGHT".

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateSaturday, July 19, 2025
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameMariah Agency LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressMcDonough, GA 30253

Trademark Events


Event DateEvent Description
Friday, July 18, 2025NEW APPLICATION ENTERED
Friday, July 18, 2025APPLICATION FILING RECEIPT MAILED