BUILT NOT BOUGHT Trademark

Trademark Overview


On Friday, July 18, 2025, a trademark application was filed for BUILT NOT BOUGHT with the United States Patent and Trademark Office. The USPTO has given the BUILT NOT BOUGHT trademark a serial number of 99291522. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Monday, December 1, 2025. This trademark is owned by Mariah Agency LLC. The BUILT NOT BOUGHT trademark is filed in the Education & Entertainment Services category with the following description:

Television programming; Entertainment services in the nature of creation, development, and production of television programming; Education services, namely, providing classes, lectures, or workshops in the field of business development, subjects of general human interest, namely reality-based television and drama screenwriting; Providing entertainment services in the nature of ongoing Internet Protocol Television (IPTV) television programming segments in the field of business development, subjects of general human interest, namely screenwriting dramas in a reality based television series; Entertainment services, namely, an ongoing series featuring business operations, subjects of general human interest, namely reality-based drama provided through cable television, broadcast television, internet, video-on-demand, and various distribution platforms across multiple forms of transmission media and providing an Internet website related to an ongoing television program;
built not bought

General Information


Serial Number99291522
Word MarkBUILT NOT BOUGHT
Filing DateFriday, July 18, 2025
Status661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED
Status DateMonday, December 1, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesTelevision programming; Entertainment services in the nature of creation, development, and production of television programming; Education services, namely, providing classes, lectures, or workshops in the field of business development, subjects of general human interest, namely reality-based television and drama screenwriting; Providing entertainment services in the nature of ongoing Internet Protocol Television (IPTV) television programming segments in the field of business development, subjects of general human interest, namely screenwriting dramas in a reality based television series; Entertainment services, namely, an ongoing series featuring business operations, subjects of general human interest, namely reality-based drama provided through cable television, broadcast television, internet, video-on-demand, and various distribution platforms across multiple forms of transmission media and providing an Internet website related to an ongoing television program;

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateFriday, July 18, 2025
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameMariah Agency LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressMcDonough, GA 30253

Trademark Events


Event DateEvent Description
Friday, July 18, 2025NEW APPLICATION ENTERED
Friday, July 18, 2025APPLICATION FILING RECEIPT MAILED
Friday, July 18, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, November 4, 2025ASSIGNED TO EXAMINER
Thursday, November 13, 2025NON-FINAL ACTION WRITTEN
Thursday, November 13, 2025NON-FINAL ACTION E-MAILED
Thursday, November 13, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, December 1, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, December 1, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, December 1, 2025TEAS/EMAIL CORRESPONDENCE ENTERED