BUILDING BRILLIANCE Trademark

Trademark Overview


On Friday, August 24, 2012, a trademark application was filed for BUILDING BRILLIANCE with the United States Patent and Trademark Office. The USPTO has given the BUILDING BRILLIANCE trademark a serial number of 85712825. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, February 6, 2024. This trademark is owned by Excelligence Learning Corporation. The BUILDING BRILLIANCE trademark is filed in the Toys & Sporting Goods Products category with the following description:

educational skill kit consisting of magnetic plastic shapes
building brilliance

General Information


Serial Number85712825
Word MarkBUILDING BRILLIANCE
Filing DateFriday, August 24, 2012
Status800 - REGISTERED AND RENEWED
Status DateTuesday, February 6, 2024
Registration Number4385489
Registration DateTuesday, August 13, 2013
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 12, 2013

Trademark Statements


Goods and Serviceseducational skill kit consisting of magnetic plastic shapes

Classification Information


International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateTuesday, September 4, 2012
Primary Code028
First Use Anywhere DateWednesday, April 24, 2013
First Use In Commerce DateWednesday, April 24, 2013

Trademark Owner History


Party NameEARLYCHILDHOOD LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressMonterey, CA 93940

Party NameExcelligence Learning Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMonterey, CA 93940

Party NameExcelligence Learning Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMonterey, CA 93940

Party NameExcelligence Learning Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMonterey, CA 93940

Trademark Events


Event DateEvent Description
Wednesday, December 19, 2012EXAMINERS AMENDMENT -WRITTEN
Tuesday, August 28, 2012NEW APPLICATION ENTERED
Tuesday, September 4, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, December 17, 2012ASSIGNED TO EXAMINER
Wednesday, December 19, 2012EXAMINERS AMENDMENT E-MAILED
Wednesday, December 19, 2012NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, December 19, 2012EXAMINER'S AMENDMENT ENTERED
Wednesday, December 19, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 9, 2013ASSIGNED TO LIE
Wednesday, January 9, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, January 23, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 12, 2013PUBLISHED FOR OPPOSITION
Tuesday, February 12, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 9, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, May 8, 2013TEAS STATEMENT OF USE RECEIVED
Wednesday, May 8, 2013USE AMENDMENT FILED
Thursday, June 6, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, June 12, 2013STATEMENT OF USE PROCESSING COMPLETE
Monday, July 8, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, July 10, 2013LAW OFFICE REGISTRATION REVIEW COMPLETED
Thursday, July 11, 2013NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, August 13, 2013REGISTERED-PRINCIPAL REGISTER
Wednesday, January 7, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, February 21, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 21, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, July 27, 2017TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, July 27, 2017APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, August 13, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, December 12, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, August 7, 2019TEAS SECTION 8 & 15 RECEIVED
Wednesday, August 7, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Saturday, September 14, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, September 16, 2019REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, September 16, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Friday, June 25, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, June 25, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, June 25, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, June 25, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, June 25, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, July 18, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 18, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, July 18, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Saturday, August 13, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, August 10, 2023TEAS SECTION 8 & 9 RECEIVED
Thursday, December 21, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, December 21, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, December 21, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 6, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, February 6, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, February 6, 2024POST REGISTRATION ACTION MAILED NO RESPONSE REQUIRED
Tuesday, February 6, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, December 12, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, December 12, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, December 12, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, December 12, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, December 12, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, December 12, 2024TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, February 6, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL