BUILD SMARTER NOT HARDER Trademark

Trademark Overview

On Wednesday, December 17, 2025, a trademark application was filed for BUILD SMARTER NOT HARDER with the United States Patent and Trademark Office. The USPTO has given the BUILD SMARTER NOT HARDER trademark a serial number of 99553407. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, December 17, 2025. This trademark is owned by Atlas Structural Systems Limited. The BUILD SMARTER NOT HARDER trademark is filed in the Metal Products, Non-Metallic Building Material Products, Construction & Repair Services, Treatment & Processing of Materials Services, and Computer & Software Services & Scientific Services categories with the following description:

Structural Steel Connectors

Manufacturing of trusses and prefabricated building elements, namely, joists, wall panels and floor panels

Installation of trusses and prefabricated building elements, namely, joists, wall panels and floor panels

Design of trusses and prefabricated building elements, namely, joists, wall panels and floor panels

Prefabricated structural components not of metal, namely, floor joists and wall panels; roof trusses and floor trusses of wood; wood wall panels, wood floor panels; Engineered Wood Products (EWP), namely, beams, joists and rim boards panels; I-joists, open joists, LVL joists, and LSL joists of wood; rim boards of wood
build smarter not harder

General Information

Serial Number99553407
Word MarkBUILD SMARTER NOT HARDER
Filing DateWednesday, December 17, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateWednesday, December 17, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements

Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesStructural Steel Connectors
Description of MarkThe mark consists of the words BUILD SMARTER in a large rectangle stacked above the words NOT HARDER in a horizontal rectangle all of which are featured underneath a fragmented roof.
Goods and ServicesManufacturing of trusses and prefabricated building elements, namely, joists, wall panels and floor panels
Goods and ServicesInstallation of trusses and prefabricated building elements, namely, joists, wall panels and floor panels
Goods and ServicesDesign of trusses and prefabricated building elements, namely, joists, wall panels and floor panels
Goods and ServicesPrefabricated structural components not of metal, namely, floor joists and wall panels; roof trusses and floor trusses of wood; wood wall panels, wood floor panels; Engineered Wood Products (EWP), namely, beams, joists and rim boards panels; I-joists, open joists, LVL joists, and LSL joists of wood; rim boards of wood

Classification Information

International Class006 - Common metals and their alloys; metal building materials; transportable buildings of metal; materials of metal for railway tracks; nonelectric cables and wires of common metal; ironmongery, small items of metal hardware; pipes and tubes of metal; safes; goods of common metal not included in other classes; ores.
US Class Codes002, 012, 013, 014, 023, 025, 050
Class Status Code6 - Active
Class Status DateWednesday, December 17, 2025
Primary Code006
First Use Anywhere DateThursday, December 31, 2020
First Use In Commerce DateThursday, December 31, 2020
International Class019 - Building materials (non-metallic); nonmetallic rigid pipes for building; asphalt, pitch and bitumen; nonmetallic transportable buildings; monuments, not of metal.
US Class Codes001, 012, 033, 050
Class Status Code6 - Active
Class Status DateWednesday, December 17, 2025
Primary Code019
First Use Anywhere DateThursday, December 31, 2020
First Use In Commerce DateThursday, December 31, 2020
International Class037 - Building construction; repair; installation services.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateWednesday, December 17, 2025
Primary Code037
First Use Anywhere DateThursday, December 31, 2020
First Use In Commerce DateThursday, December 31, 2020
International Class040 - Treatment of materials.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateWednesday, December 17, 2025
Primary Code040
First Use Anywhere DateThursday, December 31, 2020
First Use In Commerce DateThursday, December 31, 2020
International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, December 17, 2025
Primary Code042
First Use Anywhere DateThursday, December 31, 2020
First Use In Commerce DateThursday, December 31, 2020

Trademark Owner History

Party NameAtlas Structural Systems Limited
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressSaint John, NB E2L4M3

Trademark Events

Event DateEvent Description
Wednesday, December 17, 2025NEW APPLICATION ENTERED
Wednesday, December 17, 2025APPLICATION FILING RECEIPT MAILED

Related Keywords

harder smarter build panels joists wood floor trusses namely wall prefabricated building elements