BUILD A LOOK Trademark

Trademark Overview


On Friday, February 20, 2026, a trademark application was filed for BUILD A LOOK with the United States Patent and Trademark Office. The USPTO has given the BUILD A LOOK trademark a serial number of 99663325. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, February 20, 2026. This trademark is owned by Zelig Technology, LLC. The BUILD A LOOK trademark is filed in the Computer & Software Services & Scientific Services category with the following description:

Providing temporary use of online non-downloadable computer software for processing product images that enables users to virtually try on and style individual articles of clothing, hats, shoes, glasses, jewelry, handbags, and complete looks; Providing online non-downloadable computer software platforms for users to interact with digital branded assets, namely, providing on-line non downloadable software for enabling users to virtually try on and style individual articles of clothing, hats, shoes, glasses, jewelry, handbags, and complete looks, via a website; Providing online non-downloadable computer software platforms for processing product images that enables users to virtually try on and style individual articles of clothing, hats, shoes, glasses, jewelry, handbags, and complete looks; Providing online non-downloadable computer software platforms for clienteling in the field of retail sales, namely, software for providing consumers with styling and shopping recommendations; Providin...
build a look

General Information


Serial Number99663325
Word MarkBUILD A LOOK
Filing DateFriday, February 20, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateFriday, February 20, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesProviding temporary use of online non-downloadable computer software for processing product images that enables users to virtually try on and style individual articles of clothing, hats, shoes, glasses, jewelry, handbags, and complete looks; Providing online non-downloadable computer software platforms for users to interact with digital branded assets, namely, providing on-line non downloadable software for enabling users to virtually try on and style individual articles of clothing, hats, shoes, glasses, jewelry, handbags, and complete looks, via a website; Providing online non-downloadable computer software platforms for processing product images that enables users to virtually try on and style individual articles of clothing, hats, shoes, glasses, jewelry, handbags, and complete looks; Providing online non-downloadable computer software platforms for clienteling in the field of retail sales, namely, software for providing consumers with styling and shopping recommendations; Providing online non-downloadable computer software platforms for accessing, creating, producing, modifying, viewing, using, trading, exchanging, sharing, and managing virtual, augmented, and mixed reality environments online and offline; Providing temporary use of on-line non-downloadable software and applications using artificial intelligence (AI) for enabling users to virtually try on and style individual articles of clothing, hats, shoes, glasses, jewelry, handbags, and complete looks
Description of MarkThe mark consists of the words "Build a Look" with 4 stars of varying sizes to the left of the words.

Classification Information


International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, February 20, 2026
Primary Code042
First Use Anywhere DateFriday, June 6, 2025
First Use In Commerce DateFriday, June 6, 2025

Trademark Owner History


Party NameZelig Technology, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressWest Hollywood, CA 90069
US

Trademark Events


Event DateEvent Description
Friday, February 20, 2026NEW APPLICATION ENTERED
Friday, February 20, 2026APPLICATION FILING RECEIPT MAILED