| Serial Number | 86017863 |
| Word Mark | BRX |
| Filing Date | Tuesday, July 23, 2013 |
| Status | 602 - ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE |
| Status Date | Friday, January 9, 2015 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Pseudo Mark | BRIGHT ROLL EXCHANGE |
| Goods and Services | Financial services, namely, providing valuation services regarding advertising; financial valuation of video advertising inventory; financial services, namely, providing transactions involving funds from advertisers over a global data network, and providing online financial information relating to advertising; financial valuation services; financial services, namely, financial valuation of advertising impressions for third parties |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, July 27, 2013 |
| Primary Code | 036 |
| First Use Anywhere Date | Monday, May 10, 2010 |
| First Use In Commerce Date | Tuesday, August 24, 2010 |
| Party Name | YAHOO! INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | SUNNYVALE, CA 94089 |
| Party Name | Brightroll, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94104 |
| Event Date | Event Description |
| Saturday, July 27, 2013 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, July 26, 2013 | NEW APPLICATION ENTERED |
| Friday, June 13, 2014 | FINAL REFUSAL E-MAILED |
| Tuesday, July 30, 2013 | NOTICE OF PSEUDO MARK E-MAILED |
| Tuesday, November 5, 2013 | ASSIGNED TO EXAMINER |
| Tuesday, November 19, 2013 | NON-FINAL ACTION WRITTEN |
| Tuesday, November 19, 2013 | NON-FINAL ACTION E-MAILED |
| Tuesday, November 19, 2013 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, May 19, 2014 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, May 19, 2014 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, May 19, 2014 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, June 13, 2014 | FINAL REFUSAL WRITTEN |
| Friday, June 13, 2014 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Thursday, March 19, 2015 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, March 19, 2015 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, March 11, 2015 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, January 9, 2015 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Friday, January 9, 2015 | ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND |