BRUTAL TRUTH Trademark

Trademark Overview


On Wednesday, September 3, 2014, a trademark application was filed for BRUTAL TRUTH with the United States Patent and Trademark Office. The USPTO has given the BRUTAL TRUTH trademark a serial number of 79170812. The federal status of this trademark filing is IR CANCELLED - US REGISTRATION CANCELLED as of Tuesday, September 3, 2024. This trademark is owned by Urchin Associates Pty Ltd. The BRUTAL TRUTH trademark is filed in the Cosmetics & Cleaning Products, Hand Tool Products, Advertising, Business and Retail Services, and Houseware & Glass Products categories with the following description:

Razors; razor blades; bags adapted for shavers; electric shavers

Grooming preparations, namely, shaving cream, hand soap, facial and skin moisturizers, after-shave, after-shave lotions, pre-shave lotions, shaving soap, shaving lotions, lotions for beards, moustache wax, hair removing cream; cosmetics; haircare preparations, namely, shampoos, conditioners, pomades, hair gel, hair styling preparations, hair coloring preparations; tanning preparations, namely, sun block preparations, sun tan oil, sun tan lotion, after sun lotions, skin gels for accelerating, enhancing or extending tans; shaving preparations; cologne; soap; skincare products, namely, skin toners, moisturizers for the face and body, face wash, body wash for humans, body scrub, cosmetic preparations for skin care; deodorant for personal use

Retail store services and online retail store services featuring grooming products

Shaving brushes; toothbrushes; combs
brutal truth

General Information


Serial Number79170812
Word MarkBRUTAL TRUTH
Filing DateWednesday, September 3, 2014
Status404 - IR CANCELLED - US REGISTRATION CANCELLED
Status DateTuesday, September 3, 2024
Registration Number4906806
Registration DateTuesday, March 1, 2016
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 15, 2015

Trademark Statements


Goods and ServicesRazors; razor blades; bags adapted for shavers; electric shavers
Goods and ServicesGrooming preparations, namely, shaving cream, hand soap, facial and skin moisturizers, after-shave, after-shave lotions, pre-shave lotions, shaving soap, shaving lotions, lotions for beards, moustache wax, hair removing cream; cosmetics; haircare preparations, namely, shampoos, conditioners, pomades, hair gel, hair styling preparations, hair coloring preparations; tanning preparations, namely, sun block preparations, sun tan oil, sun tan lotion, after sun lotions, skin gels for accelerating, enhancing or extending tans; shaving preparations; cologne; soap; skincare products, namely, skin toners, moisturizers for the face and body, face wash, body wash for humans, body scrub, cosmetic preparations for skin care; deodorant for personal use
Goods and ServicesRetail store services and online retail store services featuring grooming products
Goods and ServicesShaving brushes; toothbrushes; combs

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 16, 2022
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class008 - Hand tools and implements (hand-operated); cutlery; side arms; razors.
US Class Codes023, 028, 044
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 16, 2022
Primary Code008
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 16, 2022
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 16, 2022
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameArrotex Pharmaceuticals Pty Ltd
Party Type33 - New Owner After Registration
Legal Entity Type99 - Other
AddressAU

Party NameHGTC Pty Ltd, as Trustee for the Healthy Generation Unit Trust
Party Type32 - New Owner After Registration
Legal Entity Type99 - Other
AddressAU

Party NamePeople Make Progress Holdings Pty Ltd
Party Type31 - New Owner After Registration
Legal Entity Type98 - Unknown
AddressAU

Party NameUrchin Associates Pty Ltd
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressAU

Party NameUrchin Associates Pty Ltd
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressAU

Party NameUrchin Associates Pty Ltd
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressAU

Trademark Events


Event DateEvent Description
Thursday, August 13, 2015SN ASSIGNED FOR SECT 66A APPL FROM IB
Wednesday, August 19, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, August 19, 2015ASSIGNED TO EXAMINER
Thursday, August 20, 2015NON-FINAL ACTION WRITTEN
Friday, August 21, 2015NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Friday, August 21, 2015REFUSAL PROCESSED BY MPU
Friday, August 21, 2015NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Tuesday, August 25, 2015APPLICATION FILING RECEIPT MAILED
Wednesday, August 26, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, August 26, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, August 26, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, August 27, 2015EXAMINERS AMENDMENT -WRITTEN
Thursday, August 27, 2015EXAMINER'S AMENDMENT ENTERED
Thursday, August 27, 2015EXAMINERS AMENDMENT E-MAILED
Thursday, August 27, 2015NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, August 27, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, September 12, 2015REFUSAL PROCESSED BY IB
Wednesday, September 23, 2015ASSIGNED TO LIE
Wednesday, September 23, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, October 6, 2015WITHDRAWN FROM PUB - OG REVIEW QUERY
Monday, November 9, 2015PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, November 10, 2015EXAMINERS AMENDMENT -WRITTEN
Tuesday, November 10, 2015EXAMINERS AMENDMENT E-MAILED
Tuesday, November 10, 2015NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, November 10, 2015EXAMINER'S AMENDMENT ENTERED
Tuesday, November 10, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, November 10, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, November 25, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 15, 2015PUBLISHED FOR OPPOSITION
Tuesday, December 15, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 1, 2016REGISTERED-PRINCIPAL REGISTER
Wednesday, June 1, 2016FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
Friday, June 3, 2016FINAL DISPOSITION PROCESSED
Friday, June 3, 2016FINAL DISPOSITION NOTICE SENT TO IB
Friday, June 24, 2016FINAL DECISION TRANSACTION PROCESSED BY IB
Thursday, August 22, 2019CHANGE OF OWNER RECEIVED FROM IB
Thursday, July 16, 2020CHANGE OF OWNER RECEIVED FROM IB
Saturday, January 2, 2021NEW REPRESENTATIVE AT IB RECEIVED
Monday, March 1, 2021COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED
Friday, September 16, 2022CANCELLED SECTION 71
Tuesday, May 16, 2023TOTAL INVALIDATION OF REG EXT PROTECTION CREATED
Wednesday, June 21, 2023GENERIC MADRID TRANSACTION SENT TO IB
Wednesday, June 21, 2023GENERIC MADRID TRANSACTION CREATED
Monday, July 10, 2023TOTAL INVALIDATION PROCESSED BY THE IB
Friday, April 12, 2024CHANGE OF OWNER RECEIVED FROM IB
Friday, March 21, 2025DEATH OF INTERNATIONAL REGISTRATION
Friday, March 21, 2025NOTIFICATION OF EFFECT OF CANCELLATION OF INTL REG E-MAILED