BRITISH STERLING H.I.M. Trademark
Trademark Overview
On Thursday, November 20, 2025, a trademark application was filed for BRITISH STERLING H.I.M. with the United States Patent and Trademark Office. The USPTO has given the BRITISH STERLING H.I.M. trademark a serial number of 99507033. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Wednesday, June 17, 2026. This trademark is owned by Dana Heritage Finanz St. Honore Beauty LLC. The BRITISH STERLING H.I.M. trademark is filed in the Cosmetics & Cleaning Products category with the following description:
(Based on Use) Perfume; Fragrances (Based on Intent to Use) Cologne; Aftershave; Deodorant for personal use; Body wash; Body sprays; Bar soap; Bath soaps; Gift sets primarily comprised of Perfume, Fragrances, Cologne, Aftershave, Deodorant for Personal Use, Body Wash, Body Spray, Bar soap, Bath soaps, Beauty soap
General Information
| Serial Number | 99507033 |
| Word Mark | BRITISH STERLING H.I.M. |
| Filing Date | Thursday, November 20, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Wednesday, June 17, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 7, 2026 |
Trademark Statements
| Pseudo Mark | BRITISH STERLING H I M |
| Goods and Services | (Based on Use) Perfume; Fragrances (Based on Intent to Use) Cologne; Aftershave; Deodorant for personal use; Body wash; Body sprays; Bar soap; Bath soaps; Gift sets primarily comprised of Perfume, Fragrances, Cologne, Aftershave, Deodorant for Personal Use, Body Wash, Body Spray, Bar soap, Bath soaps, Beauty soap |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 20, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Thursday, February 4, 1965 |
| First Use In Commerce Date | Thursday, February 4, 1965 |
Trademark Owner History
| Party Name | Dana Heritage Finanz St. Honore Beauty LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Edison, NJ 08837
US |
Trademark Events
| Event Date | Event Description |
| Thursday, November 20, 2025 | NEW APPLICATION ENTERED |
| Thursday, November 20, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, March 23, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, March 26, 2026 | ASSIGNED TO EXAMINER |
| Friday, March 27, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, March 27, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, March 27, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 8, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, June 8, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, June 8, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, June 9, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
