BRITEON! Trademark

Trademark Overview

On Wednesday, June 15, 2011, a trademark application was filed for BRITEON! with the United States Patent and Trademark Office. The USPTO has given the BRITEON! trademark a serial number of 85347481. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, December 2, 2022. This trademark is owned by Dentist Rx, LLC. The BRITEON! trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Teeth whitening preparations and teeth whitening kits
briteon!

General Information

Serial Number85347481
Word MarkBRITEON!
Filing DateWednesday, June 15, 2011
Status710 - CANCELLED - SECTION 8
Status DateFriday, December 2, 2022
Registration Number4147845
Registration DateTuesday, May 22, 2012
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 20, 2011

Trademark Statements

Description of MarkThe mark consists of the words "BriteOn", with the dot on top of the letter "i" depicted as a design element in the form of shaded circles forming a flower shape followed by an exclamation point.
Amendment to a Registration/Renewal CertificateThe drawing is amended to appear as follows: Publish New Cut
Pseudo MarkBRITE ON!; BRIGHT ON!
Goods and ServicesTeeth whitening preparations and teeth whitening kits
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 2, 2022
Primary Code003
First Use Anywhere DateTuesday, November 15, 2011
First Use In Commerce DateTuesday, November 15, 2011

Trademark Owner History

Party NameSDC U.S. SMILEPAY SPV
Party Type32 - New Owner After Registration
Legal Entity Type99 - Other
AddressWILMINGTON, DE 19890
Party NameSMILEDIRECTCLUB, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressNASHVILLE, TN 37219
Party NameDentist Rx, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressRedmond, WA 98052
Party NameDentist Rx, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressRedmond, WA 98052
Party NameDentist Rx, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressRedmond, WA 98052

Trademark Events

Event DateEvent Description
Friday, December 2, 2022CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Saturday, May 22, 2021COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, June 3, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Saturday, September 29, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, September 29, 2018REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, September 29, 2018AMENDMENT UNDER SECTION 7 ¿ PROCESSED
Wednesday, September 26, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, September 14, 2018TEAS SECTION 7 REQUEST RECEIVED
Thursday, September 13, 2018TEAS SECTION 8 & 15 RECEIVED
Wednesday, September 12, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, May 22, 2017COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, August 13, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, February 26, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, December 25, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, August 7, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, May 22, 2012REGISTERED-PRINCIPAL REGISTER
Saturday, April 14, 2012NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, April 13, 2012LAW OFFICE REGISTRATION REVIEW COMPLETED
Friday, April 13, 2012ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, March 22, 2012STATEMENT OF USE PROCESSING COMPLETE
Friday, February 24, 2012USE AMENDMENT FILED
Thursday, March 22, 2012CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, February 24, 2012TEAS STATEMENT OF USE RECEIVED
Tuesday, February 14, 2012NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, December 20, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 20, 2011PUBLISHED FOR OPPOSITION
Wednesday, November 30, 2011NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Wednesday, November 16, 2011LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, November 16, 2011ASSIGNED TO LIE
Tuesday, November 1, 2011TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, October 24, 2011APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, October 14, 2011TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, October 14, 2011CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, October 14, 2011TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, September 21, 2011NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, September 21, 2011NON-FINAL ACTION E-MAILED
Wednesday, September 21, 2011NON-FINAL ACTION WRITTEN
Friday, September 16, 2011ASSIGNED TO EXAMINER
Tuesday, June 21, 2011NOTICE OF DESIGN SEARCH CODE MAILED
Monday, June 20, 2011NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Saturday, June 18, 2011NEW APPLICATION ENTERED IN TRAM

Related Keywords

briteon teeth whitening kits preparations