BRING YOUR STYLE INTO PLAY Trademark

Trademark Overview


On Monday, November 14, 2022, a trademark application was filed for BRING YOUR STYLE INTO PLAY with the United States Patent and Trademark Office. The USPTO has given the BRING YOUR STYLE INTO PLAY trademark a serial number of 97676942. The federal status of this trademark filing is FIRST EXTENSION - GRANTED as of Tuesday, June 18, 2024. This trademark is owned by MUUS Collective, Inc.. The BRING YOUR STYLE INTO PLAY trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Education & Entertainment Services categories with the following description:

Entertainment services, namely, providing on-line, non-downloadable virtual clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies for use in virtual environments created for entertainment purposes; Providing online computer games; entertainment services, namely, providing online virtual reality experiences in the nature of computer games in the field of retail, beauty and fashion using web 3 technology; conducting virtual fashion shows online for entertainment purposes; conducting virtual beauty consultations online for entertainment purposes; conducting virtual cosmetology exhibitions online for entertainment purposes; entertainment services, namely, providing on-line, non-downloadable virtual avatars and characters for use in virtual environments where users can interact for recreational, leisure or entertainment purposes

Downloadable virtual goods, namely, computer programs featuring clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies for use in online virtual worlds; Downloadable computer game software; downloadable augmented reality software for entertainment in the nature of retail environments allowing users to try on beauty and fashion looks and for purchasing beauty and fashion products; downloadable virtual reality software for entertainment in the nature of environments allowing users to try on beauty and fashion looks and for purchasing beauty and fashion products; downloadable virtual reality software for entertainment in the nature of avatars and characters for use in virtual environments

Retail store services featuring virtual goods, namely, clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies for use in online virtual worlds; Provision of an online marketplace for buyers and sellers of downloadable digital fashion and cosmetic goods authenticated by non-fungible tokens (NFTs); providing online marketplaces for buyers and sellers of goods authenticated by non-fungible tokens (NFTs), virtual artworks authenticated by non-fungible tokens (NFTs), crypto-collectibles in the nature of downloadable image files of clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies, and avatars for use in virtual environments authenticated by non-fungible tokens (NFTs) and blockchain-based non-fungible tokens; Online retail store services featuring goods authenticated by non-fungible tokens (NFTs), virtual artworks authenticated by non-fungible tokens (NFTs), crypto-collectibles in the nature of downloadable image files ...
bring your style into play

General Information


Serial Number97676942
Word MarkBRING YOUR STYLE INTO PLAY
Filing DateMonday, November 14, 2022
Status730 - FIRST EXTENSION - GRANTED
Status DateTuesday, June 18, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 24, 2023

Trademark Statements


Goods and ServicesEntertainment services, namely, providing on-line, non-downloadable virtual clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies for use in virtual environments created for entertainment purposes; Providing online computer games; entertainment services, namely, providing online virtual reality experiences in the nature of computer games in the field of retail, beauty and fashion using web 3 technology; conducting virtual fashion shows online for entertainment purposes; conducting virtual beauty consultations online for entertainment purposes; conducting virtual cosmetology exhibitions online for entertainment purposes; entertainment services, namely, providing on-line, non-downloadable virtual avatars and characters for use in virtual environments where users can interact for recreational, leisure or entertainment purposes
Goods and ServicesDownloadable virtual goods, namely, computer programs featuring clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies for use in online virtual worlds; Downloadable computer game software; downloadable augmented reality software for entertainment in the nature of retail environments allowing users to try on beauty and fashion looks and for purchasing beauty and fashion products; downloadable virtual reality software for entertainment in the nature of environments allowing users to try on beauty and fashion looks and for purchasing beauty and fashion products; downloadable virtual reality software for entertainment in the nature of avatars and characters for use in virtual environments
Goods and ServicesRetail store services featuring virtual goods, namely, clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies for use in online virtual worlds; Provision of an online marketplace for buyers and sellers of downloadable digital fashion and cosmetic goods authenticated by non-fungible tokens (NFTs); providing online marketplaces for buyers and sellers of goods authenticated by non-fungible tokens (NFTs), virtual artworks authenticated by non-fungible tokens (NFTs), crypto-collectibles in the nature of downloadable image files of clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies, and avatars for use in virtual environments authenticated by non-fungible tokens (NFTs) and blockchain-based non-fungible tokens; Online retail store services featuring goods authenticated by non-fungible tokens (NFTs), virtual artworks authenticated by non-fungible tokens (NFTs), crypto-collectibles in the nature of downloadable image files of clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies, and avatars for use in virtual environments authenticated by non-fungible tokens (NFTs) and blockchain-based non-fungible tokens; operating a virtual retail store in online environments, virtual online environments, and extended reality virtual environments in the nature of online retail store services rendered in a virtual environment offering actual physical and virtual goods, namely, clothing, bags, shoes, hats, jewelry, fashion accessories, cosmetics and beauty supplies; conducting virtual fashion shows online for commercial purposes; conducting virtual cosmetology exhibitions online for commercial purposes

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, November 17, 2022
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, November 17, 2022
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, November 17, 2022
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameMUUS Collective, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSanta Monica, CA 90404

Party NameMUUS Collective, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSanta Monica, CA 90404

Trademark Events


Event DateEvent Description
Thursday, November 17, 2022NEW APPLICATION ENTERED
Thursday, November 17, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, March 27, 2023ASSIGNED TO EXAMINER
Thursday, April 6, 2023NON-FINAL ACTION WRITTEN
Thursday, April 6, 2023NON-FINAL ACTION E-MAILED
Thursday, April 6, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, June 15, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, June 15, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, June 16, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, June 27, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, July 11, 2023WITHDRAWN FROM PUB - OG REVIEW QUERY
Tuesday, September 19, 2023PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, September 19, 2023EXAMINERS AMENDMENT -WRITTEN
Tuesday, September 19, 2023EXAMINERS AMENDMENT E-MAILED
Tuesday, September 19, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, September 19, 2023EXAMINER'S AMENDMENT ENTERED
Tuesday, September 19, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 4, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, October 24, 2023PUBLISHED FOR OPPOSITION
Tuesday, December 19, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, October 24, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 18, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, June 18, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, June 18, 2024SOU EXTENSION 1 FILED
Tuesday, June 18, 2024SOU EXTENSION 1 GRANTED