BRING THE HEAT. KEEP YOUR COOL. Trademark
Trademark Overview
On Friday, March 31, 2017, a trademark application was filed for BRING THE HEAT. KEEP YOUR COOL. with the United States Patent and Trademark Office. The USPTO has given the BRING THE HEAT. KEEP YOUR COOL. trademark a serial number of 87394125. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Tuesday, March 18, 2025. This trademark is owned by Takeya USA Corporation. The BRING THE HEAT. KEEP YOUR COOL. trademark is filed in the Houseware & Glass Products category with the following description:
Reusable insulated stainless steel drinkware, Reusable sports bottles, sold empty
General Information
| Serial Number | 87394125 |
| Word Mark | BRING THE HEAT. KEEP YOUR COOL. |
| Filing Date | Friday, March 31, 2017 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Tuesday, March 18, 2025 |
| Registration Number | 5476816 |
| Registration Date | Tuesday, May 22, 2018 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 1, 2017 |
Trademark Statements
| Goods and Services | Reusable insulated stainless steel drinkware, Reusable sports bottles, sold empty |
Classification Information
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 6, 2017 |
| Primary Code | 021 |
| First Use Anywhere Date | Wednesday, December 28, 2016 |
| First Use In Commerce Date | Wednesday, December 28, 2016 |
Trademark Owner History
| Party Name | Takeya USA Corporation |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Costa Mesa, CA 92626 |
| Party Name | Takeya USA Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Huntington Beach, CA 92648 |
| Party Name | Takeya USA Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Huntington Beach, CA 92648 |
Trademark Events
| Event Date | Event Description |
| Thursday, March 22, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, April 4, 2017 | NEW APPLICATION ENTERED |
| Thursday, April 6, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, June 16, 2017 | ASSIGNED TO EXAMINER |
| Monday, June 19, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 12, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 1, 2017 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 1, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 26, 2017 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, April 19, 2018 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, June 20, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, June 20, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, March 22, 2018 | USE AMENDMENT FILED |
| Tuesday, April 10, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, April 12, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, April 20, 2018 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, May 22, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, May 22, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, June 20, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, June 20, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, June 20, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, November 21, 2024 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, March 18, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, March 18, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, March 18, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
