BRILLO Trademark
Trademark Overview
On Thursday, June 20, 1968, a trademark application was filed for BRILLO with the United States Patent and Trademark Office. The USPTO has given the BRILLO trademark a serial number of 72300881. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 15, 2021. This trademark is owned by PUREX CORPORATION, LTD.. The BRILLO trademark is filed in the Cosmetics & Cleaning Products category with the following description:
SPRAY AND WIPE SURFACE CLEANER FOR HOUSEHOLD USE
General Information
| Serial Number | 72300881 |
| Word Mark | BRILLO |
| Filing Date | Thursday, June 20, 1968 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, October 15, 2021 |
| Registration Number | 0866593 |
| Registration Date | Tuesday, March 11, 1969 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | SPRAY AND WIPE SURFACE CLEANER FOR HOUSEHOLD USE |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 052 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 15, 2021 |
| Primary Code | 052 |
| First Use Anywhere Date | Wednesday, May 29, 1968 |
| First Use In Commerce Date | Wednesday, May 29, 1968 |
Trademark Owner History
| Party Name | ARMALY SPONGE COMPANY |
| Party Type | 45 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | WALLED LAKE, MI 48390 |
| Party Name | CHURCH & DWIGHT CO., INC. |
| Party Type | 44 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | PRINCETON, NJ 08543 |
| Party Name | DIAL CORPORATION, THE |
| Party Type | 43 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | PHOENIX, AZ 85077 |
| Party Name | PUREX CORPORATION, LTD. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | LAKEWOOD, CA 90713 |
Trademark Events
| Event Date | Event Description |
| Friday, October 15, 2021 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Sunday, March 11, 2018 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Tuesday, March 24, 2015 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, March 24, 2015 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, April 7, 2010 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, March 24, 2010 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, February 20, 2009 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Friday, February 20, 2009 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Friday, February 13, 2009 | ASSIGNED TO PARALEGAL |
| Wednesday, February 11, 2009 | TEAS SECTION 8 & 9 RECEIVED |
| Friday, November 14, 2008 | CASE FILE IN TICRS |
| Wednesday, June 4, 2008 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Saturday, March 11, 1989 | REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS) |
| Friday, March 10, 1989 | RESPONSE RECEIVED TO POST REG. ACTION |
| Wednesday, February 22, 1989 | POST REGISTRATION ACTION MAILED - SEC. 9 |
| Monday, November 14, 1988 | REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8 |
