| Serial Number | 99036245 |
| Word Mark | BRIGHTCHOICE |
| Filing Date | Tuesday, February 11, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, August 26, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 26, 2025 |
| Description of Mark | The mark consists of the word "BRIGHTCHOICE" with "CHOICE" in bold and with a star as the tittle for the letter "I" in "CHOICE" and a star trail starting above the letter "I" in "BRIGHT". |
| Pseudo Mark | BRIGHT CHOICE |
| Goods and Services | Clinical mental health counseling services; Counseling in the field of mental health and wellness; Mental health counseling and psychotherapy as it relates to relationships; Providing on-line information in the field of mental health; Mental health services; Mental health therapy services; Providing mental health and wellness information; Health care services, namely, anxiety therapy, couples therapy, depression therapy, mental health therapy, PTSD therapy, relationship counseling, stress management counseling, and trauma recovery therapy with all of the foregoing services offered to clients via telehealth sessions |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 11, 2025 |
| Primary Code | 044 |
| First Use Anywhere Date | Tuesday, November 26, 2024 |
| First Use In Commerce Date | Tuesday, November 26, 2024 |
| Party Name | BrightChoice Holdings LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Indianapolis, IN 46244 |
| Party Name | BrightChoice Holdings LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Indianapolis, IN 46244 |
| Event Date | Event Description |
| Thursday, July 17, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, July 23, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, February 11, 2025 | NEW APPLICATION ENTERED |
| Tuesday, February 11, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, July 10, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, July 10, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, August 20, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 26, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 26, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |