BREAD. THE WAY IT OUGHT TO BE. Trademark

Trademark Overview


On Wednesday, October 22, 2014, a trademark application was filed for BREAD. THE WAY IT OUGHT TO BE. with the United States Patent and Trademark Office. The USPTO has given the BREAD. THE WAY IT OUGHT TO BE. trademark a serial number of 86431516. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Sunday, August 1, 2021. This trademark is owned by Great Harvest Franchising, Inc.. The BREAD. THE WAY IT OUGHT TO BE. trademark is filed in the Treatment & Processing of Materials Services, Advertising, Business and Retail Services, Restaurant & Hotel Services, and Staple Food Products categories with the following description:

Bread; cookies; flour

Bakery services, namely, manufacturing bakery products to order and/or specifications of others

Franchising services, namely, business management advisory services in the establishment and/or operation of retail bakeries; retail bakery shop services

Restaurant and café services
bread. the way it ought to be.

General Information


Serial Number86431516
Word MarkBREAD. THE WAY IT OUGHT TO BE.
Filing DateWednesday, October 22, 2014
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateSunday, August 1, 2021
Registration Number4862062
Registration DateTuesday, December 1, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 15, 2015

Trademark Statements


Goods and ServicesBread; cookies; flour
Goods and ServicesBakery services, namely, manufacturing bakery products to order and/or specifications of others
Goods and ServicesFranchising services, namely, business management advisory services in the establishment and/or operation of retail bakeries; retail bakery shop services
NOT AVAILABLE"BREAD"
Goods and ServicesRestaurant and café services

Classification Information


International Class040 - Treatment of materials.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateThursday, October 30, 2014
Primary Code040
First Use Anywhere DateThursday, July 31, 2014
First Use In Commerce DateThursday, July 31, 2014

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, October 30, 2014
Primary Code035
First Use Anywhere DateThursday, July 31, 2014
First Use In Commerce DateThursday, July 31, 2014

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, October 30, 2014
Primary Code043
First Use Anywhere DateThursday, July 31, 2014
First Use In Commerce DateThursday, July 31, 2014

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, October 30, 2014
Primary Code030
First Use Anywhere DateThursday, July 31, 2014
First Use In Commerce DateThursday, July 31, 2014

Trademark Owner History


Party NameGREAT HARVEST FRANCHISING, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressDILLON, MT 59725

Party NameGreat Harvest Franchising, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressDillon, MT 59725

Party NameGreat Harvest Franchising, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressDillon, MT 59725

Party NameGreat Harvest Franchising, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressDillon, MT 59725

Trademark Events


Event DateEvent Description
Wednesday, February 11, 2015NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, October 25, 2014NEW APPLICATION ENTERED
Thursday, October 30, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, February 10, 2015ASSIGNED TO EXAMINER
Wednesday, February 11, 2015NON-FINAL ACTION WRITTEN
Wednesday, February 11, 2015NON-FINAL ACTION E-MAILED
Friday, June 26, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, June 26, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, July 23, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, July 20, 2015TEAS AMENDMENT OF USE RECEIVED
Monday, July 20, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, July 20, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, July 21, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, July 21, 2015USE AMENDMENT FILED
Tuesday, July 21, 2015AMENDMENT TO USE PROCESSING COMPLETE
Thursday, July 23, 2015USE AMENDMENT ACCEPTED
Friday, February 2, 2018NOTICE OF SUIT
Friday, July 24, 2015NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED
Wednesday, August 5, 2015ASSIGNED TO LIE
Tuesday, August 11, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, August 26, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 15, 2015PUBLISHED FOR OPPOSITION
Tuesday, September 15, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 1, 2015REGISTERED-PRINCIPAL REGISTER
Wednesday, February 8, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, February 8, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, March 12, 2025AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Sunday, December 1, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, December 1, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, March 31, 2021TEAS SECTION 8 & 15 RECEIVED
Sunday, August 1, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sunday, August 1, 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sunday, August 1, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED