| Serial Number | 86520532 |
| Word Mark | BRANDWAGON |
| Filing Date | Saturday, January 31, 2015 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, May 17, 2024 |
| Registration Number | 5326540 |
| Registration Date | Tuesday, November 7, 2017 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 22, 2017 |
| Description of Mark | The mark consists of the word "BRANDWAGON" in a styled lower-case font in white. The word appears underneath the design of a red mobile phone lying on its side, with a brick red screen and two diagonal streaks of white on the display screen, representing glare. Above the phone design appear parts of three angled, overlapping rectangular shapes, representing coupons, appearing from behind the phone. The coupons each have a thin white rectangular border. The top-left coupon is shaded in light purple, the middle one is shaded in pink, and the bottom-right one is shaded in red. The design and wording appear on a rectangular brick-red background. |
| Indication of Colors claimed | The color(s) red, brick red, white, pink, and purple is/are claimed as a feature of the mark. |
| Goods and Services | Advertisement via mobile phone networks; Advertising and publicity services, namely, promoting the goods, services, brand identity and commercial information and news of third parties through electronic coupons delivered to a consumer's mobile device; Advertising particularly services for the promotion of goods; Dissemination of advertising for others via public and private wireless networks for display on mobile devices; Electronic commerce services, namely, providing information about products via telecommunication networks for advertising and sales purposes; Marketing, promotional and advertising services provided by mobile telephone connections; Mobile advertising services for others; Promoting and marketing the goods and services of others by distributing advertising material, coupons and discount offers via text messages |
| Goods and Services | Application service provider (ASP) featuring software for use in the delivery of electronic coupons to a consumer's mobile device; Application service provider, namely, hosting, managing, developing, and maintaining applications, software, and web sites, in the fields of personal productivity, wireless communication, mobile information access, and remote data management for wireless delivery of content to handheld computers, laptops and mobile electronic devices; Software as a service (SAAS) services featuring software for delivery of electronic coupons to a consumer's mobile device |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, May 17, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, November 16, 2014 |
| First Use In Commerce Date | Saturday, January 3, 2015 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, May 17, 2024 |
| Primary Code | 042 |
| First Use Anywhere Date | Sunday, November 16, 2014 |
| First Use In Commerce Date | Saturday, January 3, 2015 |
| Party Name | KickBack Points, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Twin Falls, ID 98101 |
| Party Name | KickBack Points, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Twin Falls, ID 83301 |
| Party Name | KickBack Points, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Twin Falls, ID 83301 |
| Event Date | Event Description |
| Wednesday, May 6, 2015 | ASSIGNED TO EXAMINER |
| Wednesday, February 4, 2015 | NEW APPLICATION ENTERED |
| Tuesday, February 10, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, February 11, 2015 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, May 12, 2015 | NOTIFICATION OF PRIORITY ACTION E-MAILED |
| Tuesday, May 12, 2015 | PRIORITY ACTION E-MAILED |
| Tuesday, May 12, 2015 | PRIORITY ACTION WRITTEN |
| Tuesday, November 10, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, November 10, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, November 11, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, December 2, 2015 | NON-FINAL ACTION WRITTEN |
| Wednesday, December 2, 2015 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, December 2, 2015 | NON-FINAL ACTION E-MAILED |
| Monday, May 2, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, May 1, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Sunday, May 1, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, May 2, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, May 19, 2016 | FINAL REFUSAL WRITTEN |
| Thursday, May 19, 2016 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Thursday, May 19, 2016 | FINAL REFUSAL E-MAILED |
| Friday, November 18, 2016 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Friday, November 18, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, November 21, 2016 | JURISDICTION RESTORED TO EXAMINING ATTORNEY |
| Saturday, November 19, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, November 21, 2016 | EXPARTE APPEAL RECEIVED AT TTAB |
| Monday, November 21, 2016 | EX PARTE APPEAL-INSTITUTED |
| Monday, November 21, 2016 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Thursday, December 8, 2016 | ASSIGNED TO LIE |
| Thursday, December 8, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, December 8, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, December 13, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 13, 2016 | NON-FINAL ACTION E-MAILED |
| Tuesday, December 13, 2016 | NON-FINAL ACTION WRITTEN |
| Wednesday, July 12, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 12, 2017 | EXPARTE APPEAL TERMINATED |
| Wednesday, August 2, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 22, 2017 | PUBLISHED FOR OPPOSITION |
| Wednesday, July 12, 2017 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, July 12, 2017 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, July 12, 2017 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, July 12, 2017 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, August 22, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Monday, November 7, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, December 20, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, December 20, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, December 20, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, November 7, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, December 20, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, December 20, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, May 17, 2024 | CANCELLED SEC. 8 (6-YR) |