| Serial Number | 99060253 |
| Word Mark | BRAND MAX |
| Filing Date | Thursday, February 27, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, September 9, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 9, 2025 |
| Goods and Services | Gaming headsets for use in playing video games; Audio and visual headsets for use in playing video games; Virtual reality headsets adapted for use in playing video games; Video game discs |
| NOT AVAILABLE | "BRAND" |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 27, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | Thursday, October 20, 2022 |
| First Use In Commerce Date | Thursday, October 20, 2022 |
| Party Name | PACIFIC GAMES & ELECTRONICS INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | LOS ANGELES, CA 90013-2125 |
| Party Name | PACIFIC GAMES & ELECTRONICS INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | LOS ANGELES, CA 90013-2125 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Los Angeles, CA 90013 |
| Event Date | Event Description |
| Thursday, February 27, 2025 | NEW APPLICATION ENTERED |
| Thursday, February 27, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 27, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, August 1, 2025 | ASSIGNED TO EXAMINER |
| Thursday, August 7, 2025 | ASSIGNED TO LIE |
| Thursday, August 7, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, August 7, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 3, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 9, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 9, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, August 6, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, May 14, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, August 6, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, August 6, 2025 | EXAMINERS AMENDMENT -WRITTEN |