BRAND EQUITY INDEX Trademark
Trademark Overview
On Wednesday, May 29, 2024, a trademark application was filed for BRAND EQUITY INDEX with the United States Patent and Trademark Office. The USPTO has given the BRAND EQUITY INDEX trademark a serial number of 98574236. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Tuesday, December 17, 2024. This trademark is owned by Compass and Nail, Inc.. The BRAND EQUITY INDEX trademark is filed in the Advertising, Business and Retail Services and Computer & Software Services & Scientific Services categories with the following description:
Marketing analysis and research services; Business intelligence and analysis of marketing performance and brand performance; Marketing research services in the nature of tracking consumer behavior and analyzing consumer data.
Providing online non-downloadable computer software platforms for data analysis of consumer behavior and brand equity; Providing temporary use of online non-downloadable software for customer relationship management (CRM) in the field of consumer products; Providing temporary use of online non-downloadable software for analyzing customer relationship management performance and marketing intelligence.
General Information
| Serial Number | 98574236 |
| Word Mark | BRAND EQUITY INDEX |
| Filing Date | Wednesday, May 29, 2024 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Tuesday, December 17, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Marketing analysis and research services; Business intelligence and analysis of marketing performance and brand performance; Marketing research services in the nature of tracking consumer behavior and analyzing consumer data. |
| Goods and Services | Providing online non-downloadable computer software platforms for data analysis of consumer behavior and brand equity; Providing temporary use of online non-downloadable software for customer relationship management (CRM) in the field of consumer products; Providing temporary use of online non-downloadable software for analyzing customer relationship management performance and marketing intelligence. |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, May 29, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, August 19, 2022 |
| First Use In Commerce Date | Friday, August 19, 2022 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, May 29, 2024 |
| Primary Code | 042 |
| First Use Anywhere Date | Friday, August 19, 2022 |
| First Use In Commerce Date | Friday, August 19, 2022 |
Trademark Owner History
| Party Name | Compass and Nail, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Ojai, CA 93023 |
Trademark Events
| Event Date | Event Description |
| Wednesday, May 29, 2024 | NEW APPLICATION ENTERED |
| Wednesday, August 14, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, December 11, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, December 17, 2024 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 17, 2024 | NON-FINAL ACTION E-MAILED |
| Tuesday, December 17, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
