BRAG Trademark
Trademark Overview
On Thursday, July 3, 2025, a trademark application was filed for BRAG with the United States Patent and Trademark Office. The USPTO has given the BRAG trademark a serial number of 99266433. The federal status of this trademark filing is ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE as of Wednesday, June 10, 2026. This trademark is owned by THE SWEAT EXCHANGE TRADEMARKING COMPANY, LLC. The BRAG trademark is filed in the Pharmaceutical Products, Computer & Software Products & Electrical & Scientific Products, Houseware & Glass Products, Clothing & Apparel Products, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:
Downloadable computer application software for mobile phones and portable tablets, namely, software for enhancing fitness bootcamp experiences, exercise classes, and other fitness-related activities; Downloadable software in the nature of a mobile application for monitoring and analyzing physical fitness data, including heart rate and workout intensity;
Downloadable smartphone software for heart rate monitoring; Downloadable smartphone software for heart pulse monitoring; Downloadable smartphone software for heart rate monitoring; Downloadable computer application software for mobile phones, namely, software for displaying individuals' workout statistics; Downloadable computer application software for mobile phones, namely, software for conducting group fitness classes; Downloadable computer application software for mobile phones, namely, software for tracking fitness goals and statistics including displaying, measuring, and transmitting information including heart rate ...
Providing an on-line computer database featuring information regarding exercise and fitness; Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of fitness goals and wellness challenges; Educational services, namely, providing on-line motivational content via mobile applications in the field of physical fitness, including digital badge awards for milestone achievements; Educational and entertainment services, namely, a continuing program about tracking fitness activities, awarding digital badges or achievements, and monitoring progress toward health and wellness goals accessible via mobile applications; Providing online fitness instruction in the field of strength training, resistance training, cardio conditioning, weightlifting, high intensity interval training, circuit training, core strengthening, and genera...
Hats; Pants; Shirts; Sweatshirts; Gym pants; Sweatpants for men and women; Tops as clothing; Tank-tops; Shoes; Athletic shoes
Dietary and nutritional supplements; Hormones; Liquid nutritional supplement; Mineral nutritional supplements; Nutritional supplement in the nature of a nutrient-dense, protein-based drink mix; Nutritional supplement meal replacement bars for boosting energy; Nutritional supplement shakes; Nutritional supplements; Powdered nutritional supplement drink mix and concentrate; Probiotic supplements; Protein supplements formed and packaged as bars; Vitamin supplements
Providing temporary use of on-line non-downloadable software and applications for fitness exercises, wellness challenges, and digital achievement badges awarded for milestone accomplishments; Software as a service (SAAS) services featuring software for tracking fitness goals and awarding digital achievement badges for milestone completions; Computer services, namely, interactive hosting services which allow the users to publish and share their own content and images on-line; Providing temporary use of on-line non-downloadable software for enabling users to create, customize, and share digital badges and images showcasing fitness achievements; Software as a service (SAAS) services featuring software for uploading, displaying, and interacting with photographs, images, and badges via a discovery page in the field of fitness and personal health; Providing a web site featuring technology that enables users to browse, search, and comment on fitness-related content and user-generated posts
Water bottles sold empty
General Information
| Serial Number | 99266433 |
| Word Mark | BRAG |
| Filing Date | Thursday, July 3, 2025 |
| Status | 602 - ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE |
| Status Date | Wednesday, June 10, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Downloadable computer application software for mobile phones and portable tablets, namely, software for enhancing fitness bootcamp experiences, exercise classes, and other fitness-related activities; Downloadable software in the nature of a mobile application for monitoring and analyzing physical fitness data, including heart rate and workout intensity;
Downloadable smartphone software for heart rate monitoring; Downloadable smartphone software for heart pulse monitoring; Downloadable smartphone software for heart rate monitoring; Downloadable computer application software for mobile phones, namely, software for displaying individuals' workout statistics; Downloadable computer application software for mobile phones, namely, software for conducting group fitness classes; Downloadable computer application software for mobile phones, namely, software for tracking fitness goals and statistics including displaying, measuring, and transmitting information including heart rate and changes in heart rate; Downloadable computer application software for mobile phones, namely, software for tracking fitness goals and statistics including transmitting, reviewing, and receiving data through video recording and QR code integration; Downloadable computer application software for mobile phones, namely, software for monitoring and analyzing body movements in workouts; Downloadable computer application software for mobile phones, namely, software for calculating, monitoring, recording, or displaying physical activity levels, distances covered in exercise, exercise levels achieved, and exercise goal levels; Downloadable computer application software for mobile phones, namely, software for converting fitness effort and intensity into online points which may be redeemed for cash or rewards |
| Goods and Services | Providing an on-line computer database featuring information regarding exercise and fitness; Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of fitness goals and wellness challenges; Educational services, namely, providing on-line motivational content via mobile applications in the field of physical fitness, including digital badge awards for milestone achievements; Educational and entertainment services, namely, a continuing program about tracking fitness activities, awarding digital badges or achievements, and monitoring progress toward health and wellness goals accessible via mobile applications; Providing online fitness instruction in the field of strength training, resistance training, cardio conditioning, weightlifting, high intensity interval training, circuit training, core strengthening, and general physical conditioning and fitness |
| Goods and Services | Hats; Pants; Shirts; Sweatshirts; Gym pants; Sweatpants for men and women; Tops as clothing; Tank-tops; Shoes; Athletic shoes |
| Goods and Services | Dietary and nutritional supplements; Hormones; Liquid nutritional supplement; Mineral nutritional supplements; Nutritional supplement in the nature of a nutrient-dense, protein-based drink mix; Nutritional supplement meal replacement bars for boosting energy; Nutritional supplement shakes; Nutritional supplements; Powdered nutritional supplement drink mix and concentrate; Probiotic supplements; Protein supplements formed and packaged as bars; Vitamin supplements |
| Goods and Services | Providing temporary use of on-line non-downloadable software and applications for fitness exercises, wellness challenges, and digital achievement badges awarded for milestone accomplishments; Software as a service (SAAS) services featuring software for tracking fitness goals and awarding digital achievement badges for milestone completions; Computer services, namely, interactive hosting services which allow the users to publish and share their own content and images on-line; Providing temporary use of on-line non-downloadable software for enabling users to create, customize, and share digital badges and images showcasing fitness achievements; Software as a service (SAAS) services featuring software for uploading, displaying, and interacting with photographs, images, and badges via a discovery page in the field of fitness and personal health; Providing a web site featuring technology that enables users to browse, search, and comment on fitness-related content and user-generated posts |
| Goods and Services | Water bottles sold empty |
Classification Information
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 3, 2025 |
| Primary Code | 005 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 3, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 3, 2025 |
| Primary Code | 021 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 3, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 3, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 3, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | THE SWEAT EXCHANGE TRADEMARKING COMPANY, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Atlanta, GA 30305
US |
Trademark Events
| Event Date | Event Description |
| Thursday, July 3, 2025 | NEW APPLICATION ENTERED |
| Thursday, July 3, 2025 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, November 12, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, November 20, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, November 25, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, November 25, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, November 25, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, February 23, 2026 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Monday, February 23, 2026 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Wednesday, June 10, 2026 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Wednesday, June 10, 2026 | ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND |
| Friday, June 12, 2026 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED |
| Friday, June 12, 2026 | WITHDRAWAL OF ATTORNEY GRANTED |
