Trademark Overview
On Thursday, July 3, 2025, a trademark application was filed for BRAG with the United States Patent and Trademark Office. The USPTO has given the BRAG trademark a serial number of 99266433. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Tuesday, November 25, 2025. This trademark is owned by THE SWEAT EXCHANGE TRADEMARKING COMPANY, LLC. The BRAG trademark is filed in the Pharmaceutical Products, Computer & Software Products & Electrical & Scientific Products, Houseware & Glass Products, Clothing & Apparel Products, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:
Downloadable computer application software for mobile phones and portable tablets, namely, software for enhancing fitness bootcamp experiences, exercise classes, and other fitness-related activities; Downloadable software in the nature of a mobile application for monitoring and analyzing physical fitness data, including heart rate and workout intensity;
Downloadable smartphone software for heart rate monitoring; Downloadable smartphone software for heart pulse monitoring; Downloadable smartphone software for heart rate monitoring; Downloadable computer application software for mobile phones, namely, software for displaying individuals' workout statistics; Downloadable computer application software for mobile phones, namely, software for conducting group fitness classes; Downloadable computer application software for mobile phones, namely, software for tracking fitness goals and statistics including displaying, measuring, and transmitting information including heart rate ...
Providing an on-line computer database featuring information regarding exercise and fitness; Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of fitness goals and wellness challenges; Educational services, namely, providing on-line motivational content via mobile applications in the field of physical fitness, including digital badge awards for milestone achievements; Educational and entertainment services, namely, a continuing program about tracking fitness activities, awarding digital badges or achievements, and monitoring progress toward health and wellness goals accessible via mobile applications; Providing online fitness instruction in the field of strength training, resistance training, cardio conditioning, weightlifting, high intensity interval training, circuit training, core strengthening, and genera...
Dietary and nutritional supplements; Hormones; Liquid nutritional supplement; Mineral nutritional supplements; Nutritional supplement in the nature of a nutrient-dense, protein-based drink mix; Nutritional supplement meal replacement bars for boosting energy; Nutritional supplement shakes; Nutritional supplements; Powdered nutritional supplement drink mix and concentrate; Probiotic supplements; Protein supplements formed and packaged as bars; Vitamin supplements
Hats; Pants; Shirts; Sweatshirts; Gym pants; Sweatpants for men and women; Tops as clothing; Tank-tops; Shoes; Athletic shoes
Providing temporary use of on-line non-downloadable software and applications for fitness exercises, wellness challenges, and digital achievement badges awarded for milestone accomplishments; Software as a service (SAAS) services featuring software for tracking fitness goals and awarding digital achievement badges for milestone completions; Computer services, namely, interactive hosting services which allow the users to publish and share their own content and images on-line; Providing temporary use of on-line non-downloadable software for enabling users to create, customize, and share digital badges and images showcasing fitness achievements; Software as a service (SAAS) services featuring software for uploading, displaying, and interacting with photographs, images, and badges via a discovery page in the field of fitness and personal health; Providing a web site featuring technology that enables users to browse, search, and comment on fitness-related content and user-generated posts
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