BRAG Trademark

Trademark Overview


On Thursday, July 3, 2025, a trademark application was filed for BRAG with the United States Patent and Trademark Office. The USPTO has given the BRAG trademark a serial number of 99266433. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, July 3, 2025. This trademark is owned by THE SWEAT EXCHANGE TRADEMARKING COMPANY, LLC. The BRAG trademark is filed in the Clothing & Apparel Products, Pharmaceutical Products, Computer & Software Products & Electrical & Scientific Products, Houseware & Glass Products, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Providing an on-line computer database featuring information regarding exercise and fitness; Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of fitness goals and wellness challenges; Educational services, namely, providing on-line motivational content via mobile applications in the field of physical fitness, including digital badge awards for milestone achievements; Educational and entertainment services, namely, a continuing program about tracking fitness activities, awarding digital badges or achievements, and monitoring progress toward health and wellness goals accessible via mobile applications; Providing online fitness instruction in the field of strength training, resistance training, cardio conditioning, weightlifting, high intensity interval training, circuit training, core strengthening, and genera...

Downloadable computer application software for mobile phones and portable tablets, namely, software for enhancing fitness bootcamp experiences, exercise classes, and other fitness-related activities; Downloadable software in the nature of a mobile application for monitoring and analyzing physical fitness data, including heart rate and workout intensity; Downloadable smartphone software for heart rate monitoring; Downloadable smartphone software for heart pulse monitoring; Downloadable smartphone software for heart rate monitoring; Downloadable computer application software for mobile phones, namely, software for displaying individuals' workout statistics; Downloadable computer application software for mobile phones, namely, software for conducting group fitness classes; Downloadable computer application software for mobile phones, namely, software for tracking fitness goals and statistics including displaying, measuring, and transmitting information including heart rate and changes ...

Dietary and nutritional supplements; Hormones; Liquid nutritional supplement; Mineral nutritional supplements; Nutritional supplement in the nature of a nutrient-dense, protein-based drink mix; Nutritional supplement meal replacement bars for boosting energy; Nutritional supplement shakes; Nutritional supplements; Powdered nutritional supplement drink mix and concentrate; Probiotic supplements; Protein supplements formed and packaged as bars; Vitamin supplements

Hats; Pants; Shirts; Sweatshirts; Gym pants; Sweatpants for men and women; Tops as clothing; Tank-tops; Shoes; Athletic shoes

Water bottles sold empty

Providing temporary use of on-line non-downloadable software and applications for fitness exercises, wellness challenges, and digital achievement badges awarded for milestone accomplishments; Software as a service (SAAS) services featuring software for tracking fitness goals and awarding digital achievement badges for milestone completions; Computer services, namely, interactive hosting services which allow the users to publish and share their own content and images on-line; Providing temporary use of on-line non-downloadable software for enabling users to create, customize, and share digital badges and images showcasing fitness achievements; Software as a service (SAAS) services featuring software for uploading, displaying, and interacting with photographs, images, and badges via a discovery page in the field of fitness and personal health; Providing a web site featuring technology that enables users to browse, search, and comment on fitness-related content and user-generated posts
brag

General Information


Serial Number99266433
Word MarkBRAG
Filing DateThursday, July 3, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateThursday, July 3, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesProviding an on-line computer database featuring information regarding exercise and fitness; Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of fitness goals and wellness challenges; Educational services, namely, providing on-line motivational content via mobile applications in the field of physical fitness, including digital badge awards for milestone achievements; Educational and entertainment services, namely, a continuing program about tracking fitness activities, awarding digital badges or achievements, and monitoring progress toward health and wellness goals accessible via mobile applications; Providing online fitness instruction in the field of strength training, resistance training, cardio conditioning, weightlifting, high intensity interval training, circuit training, core strengthening, and general physical conditioning and fitness
Goods and ServicesDownloadable computer application software for mobile phones and portable tablets, namely, software for enhancing fitness bootcamp experiences, exercise classes, and other fitness-related activities; Downloadable software in the nature of a mobile application for monitoring and analyzing physical fitness data, including heart rate and workout intensity; Downloadable smartphone software for heart rate monitoring; Downloadable smartphone software for heart pulse monitoring; Downloadable smartphone software for heart rate monitoring; Downloadable computer application software for mobile phones, namely, software for displaying individuals' workout statistics; Downloadable computer application software for mobile phones, namely, software for conducting group fitness classes; Downloadable computer application software for mobile phones, namely, software for tracking fitness goals and statistics including displaying, measuring, and transmitting information including heart rate and changes in heart rate; Downloadable computer application software for mobile phones, namely, software for tracking fitness goals and statistics including transmitting, reviewing, and receiving data through video recording and QR code integration; Downloadable computer application software for mobile phones, namely, software for monitoring and analyzing body movements in workouts; Downloadable computer application software for mobile phones, namely, software for calculating, monitoring, recording, or displaying physical activity levels, distances covered in exercise, exercise levels achieved, and exercise goal levels; Downloadable computer application software for mobile phones, namely, software for converting fitness effort and intensity into online points which may be redeemed for cash or rewards
Goods and ServicesDietary and nutritional supplements; Hormones; Liquid nutritional supplement; Mineral nutritional supplements; Nutritional supplement in the nature of a nutrient-dense, protein-based drink mix; Nutritional supplement meal replacement bars for boosting energy; Nutritional supplement shakes; Nutritional supplements; Powdered nutritional supplement drink mix and concentrate; Probiotic supplements; Protein supplements formed and packaged as bars; Vitamin supplements
Goods and ServicesHats; Pants; Shirts; Sweatshirts; Gym pants; Sweatpants for men and women; Tops as clothing; Tank-tops; Shoes; Athletic shoes
Goods and ServicesWater bottles sold empty
Goods and ServicesProviding temporary use of on-line non-downloadable software and applications for fitness exercises, wellness challenges, and digital achievement badges awarded for milestone accomplishments; Software as a service (SAAS) services featuring software for tracking fitness goals and awarding digital achievement badges for milestone completions; Computer services, namely, interactive hosting services which allow the users to publish and share their own content and images on-line; Providing temporary use of on-line non-downloadable software for enabling users to create, customize, and share digital badges and images showcasing fitness achievements; Software as a service (SAAS) services featuring software for uploading, displaying, and interacting with photographs, images, and badges via a discovery page in the field of fitness and personal health; Providing a web site featuring technology that enables users to browse, search, and comment on fitness-related content and user-generated posts

Classification Information


International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateThursday, July 3, 2025
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes005, 006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateThursday, July 3, 2025
Primary Code005
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, July 3, 2025
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateThursday, July 3, 2025
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, July 3, 2025
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, July 3, 2025
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameTHE SWEAT EXCHANGE TRADEMARKING COMPANY, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAtlanta, GA 30305

Trademark Events


Event DateEvent Description
Thursday, July 3, 2025NEW APPLICATION ENTERED
Thursday, July 3, 2025APPLICATION FILING RECEIPT MAILED