BOYD REWARDS Trademark

Trademark Overview


On Friday, October 22, 2021, a trademark application was filed for BOYD REWARDS with the United States Patent and Trademark Office. The USPTO has given the BOYD REWARDS trademark a serial number of 97088118. The federal status of this trademark filing is REGISTERED as of Tuesday, December 10, 2024. This trademark is owned by Boyd Gaming Corporation. The BOYD REWARDS trademark is filed in the Advertising, Business and Retail Services, Education & Entertainment Services, Restaurant & Hotel Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Providing casino services featuring a rewards program for casino players

Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Providing incentive award programs for customers through issuance and processing of loyalty points and credits for purchase of goods and services

Health spa services, namely, cosmetic body care services and massage therapy services featuring customer loyalty rewards programs; Health spa services, namely, cosmetic body care services and massage therapy services for preferred customers

Resort hotel, restaurant, bar, and cocktail lounge services featuring customer loyalty rewards programs; Resort hotel, restaurant, bar, and cocktail lounge services for preferred customers
boyd rewards

General Information


Serial Number97088118
Word MarkBOYD REWARDS
Filing DateFriday, October 22, 2021
Status700 - REGISTERED
Status DateTuesday, December 10, 2024
Registration Number7599897
Registration DateTuesday, December 10, 2024
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, August 30, 2022

Trademark Statements


Goods and ServicesProviding casino services featuring a rewards program for casino players
Description of MarkThe mark consists of the words "BOYD REWARDS" in stylized form. The bottom right of the letter "D" in "BOYD" overlaps with the top left of the letter "R" in "REWARDS".
Goods and ServicesCustomer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Providing incentive award programs for customers through issuance and processing of loyalty points and credits for purchase of goods and services
Goods and ServicesHealth spa services, namely, cosmetic body care services and massage therapy services featuring customer loyalty rewards programs; Health spa services, namely, cosmetic body care services and massage therapy services for preferred customers
NOT AVAILABLE"REWARDS"
Goods and ServicesResort hotel, restaurant, bar, and cocktail lounge services featuring customer loyalty rewards programs; Resort hotel, restaurant, bar, and cocktail lounge services for preferred customers

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, November 8, 2021
Primary Code035
First Use Anywhere DateThursday, April 1, 2021
First Use In Commerce DateThursday, April 1, 2021

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateMonday, November 8, 2021
Primary Code041
First Use Anywhere DateThursday, April 1, 2021
First Use In Commerce DateThursday, April 1, 2021

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, November 8, 2021
Primary Code043
First Use Anywhere DateThursday, April 1, 2021
First Use In Commerce DateThursday, April 1, 2021

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, November 8, 2021
Primary Code044
First Use Anywhere DateThursday, April 1, 2021
First Use In Commerce DateThursday, April 1, 2021

Trademark Owner History


Party NameBoyd Gaming Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89118

Party NameBoyd Gaming Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89118

Party NameBoyd Gaming Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89118

Trademark Events


Event DateEvent Description
Tuesday, October 26, 2021NEW APPLICATION ENTERED
Monday, November 8, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, June 7, 2022ASSIGNED TO EXAMINER
Tuesday, July 26, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, June 9, 2022NON-FINAL ACTION WRITTEN
Thursday, June 9, 2022NON-FINAL ACTION E-MAILED
Thursday, June 9, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, June 9, 2022NON-FINAL ACTION WRITTEN
Thursday, June 9, 2022NON-FINAL ACTION E-MAILED
Thursday, June 9, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, July 26, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, July 26, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, July 27, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, August 10, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 30, 2022PUBLISHED FOR OPPOSITION
Tuesday, April 25, 2023TEAS STATEMENT OF USE RECEIVED
Tuesday, August 30, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 25, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, April 25, 2023USE AMENDMENT FILED
Monday, May 15, 2023STATEMENT OF USE PROCESSING COMPLETE
Saturday, May 13, 2023CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, July 6, 2023NON-FINAL ACTION E-MAILED
Thursday, July 6, 2023SU - NON-FINAL ACTION - WRITTEN
Thursday, July 6, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, July 1, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, October 4, 2023APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Wednesday, October 4, 2023APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Friday, January 5, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, July 1, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, July 1, 2024ASSIGNED TO LIE
Monday, August 5, 2024FINAL REFUSAL E-MAILED
Monday, August 5, 2024NOTIFICATION OF FINAL REFUSAL EMAILED
Monday, August 5, 2024SU - FINAL REFUSAL - WRITTEN
Tuesday, November 5, 2024TEAS REQUEST FOR RECONSIDERATION RECEIVED
Tuesday, November 5, 2024EXPARTE APPEAL RECEIVED AT TTAB
Tuesday, November 5, 2024JURISDICTION RESTORED TO EXAMINING ATTORNEY
Tuesday, November 5, 2024EX PARTE APPEAL-INSTITUTED
Wednesday, November 6, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, November 6, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, November 20, 2024NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, November 20, 2024ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, November 20, 2024EXPARTE APPEAL TERMINATED
Tuesday, December 10, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, December 10, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED