B.O.Y. Trademark

Trademark Overview


On Wednesday, March 3, 2021, a trademark application was filed for B.O.Y. with the United States Patent and Trademark Office. The USPTO has given the B.O.Y. trademark a serial number of 90558936. The federal status of this trademark filing is REGISTERED as of Tuesday, November 19, 2024. This trademark is owned by ELITE LOYALTY SPORTS, LLC. The B.O.Y. trademark is filed in the Advertising, Business and Retail Services category with the following description:

Personal and business management services for professional athletes; sports management agency, namely, business management services for professional athletes; sports and business marketing services for professional athletes
b.o.y.

General Information


Serial Number90558936
Word MarkB.O.Y.
Filing DateWednesday, March 3, 2021
Status700 - REGISTERED
Status DateTuesday, November 19, 2024
Registration Number7572671
Registration DateTuesday, November 19, 2024
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 14, 2022

Trademark Statements


Pseudo MarkBOY
Goods and ServicesPersonal and business management services for professional athletes; sports management agency, namely, business management services for professional athletes; sports and business marketing services for professional athletes

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, June 3, 2021
Primary Code035
First Use Anywhere DateFriday, August 9, 2024
First Use In Commerce DateFriday, August 9, 2024

Trademark Owner History


Party NameELITE LOYALTY SPORTS, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressIrving, TX 75039

Party NameELITE LOYALTY SPORTS, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressIrving, TX 75039

Party NameELITE LOYALTY SPORTS, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressIrving, TX 75039

Trademark Events


Event DateEvent Description
Saturday, March 6, 2021NEW APPLICATION ENTERED
Thursday, June 3, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, September 24, 2021ASSIGNED TO EXAMINER
Friday, October 1, 2021EXAMINERS AMENDMENT -WRITTEN
Friday, October 1, 2021EXAMINERS AMENDMENT E-MAILED
Friday, October 1, 2021NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, October 1, 2021EXAMINER'S AMENDMENT ENTERED
Friday, October 1, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, October 19, 2021WITHDRAWN FROM PUB - OG REVIEW QUERY
Thursday, October 21, 2021PREVIOUS ALLOWANCE COUNT WITHDRAWN
Monday, October 25, 2021NON-FINAL ACTION WRITTEN
Monday, October 25, 2021NON-FINAL ACTION E-MAILED
Monday, October 25, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, May 9, 2022EXAMINERS AMENDMENT -WRITTEN
Monday, May 9, 2022EXAMINERS AMENDMENT E-MAILED
Monday, May 9, 2022NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, May 9, 2022EXAMINER'S AMENDMENT ENTERED
Monday, May 9, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 25, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 14, 2022PUBLISHED FOR OPPOSITION
Tuesday, June 14, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 9, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, February 9, 2023SOU TEAS EXTENSION RECEIVED
Thursday, February 9, 2023SOU EXTENSION 1 FILED
Thursday, February 9, 2023SOU EXTENSION 1 GRANTED
Saturday, February 11, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, August 9, 2023SOU TEAS EXTENSION RECEIVED
Wednesday, August 9, 2023SOU EXTENSION 2 FILED
Wednesday, August 9, 2023SOU EXTENSION 2 GRANTED
Friday, August 11, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, February 8, 2024SOU TEAS EXTENSION RECEIVED
Thursday, February 8, 2024SOU EXTENSION 3 FILED
Thursday, February 8, 2024SOU EXTENSION 3 GRANTED
Friday, February 9, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, August 9, 2024TEAS STATEMENT OF USE RECEIVED
Tuesday, October 15, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, August 9, 2024USE AMENDMENT FILED
Tuesday, October 15, 2024STATEMENT OF USE PROCESSING COMPLETE
Thursday, October 17, 2024ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, October 17, 2024NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, November 19, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, November 19, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED
Wednesday, December 3, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 3, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, December 3, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED