BORN THIS WAY Trademark

Trademark Overview


On Tuesday, May 1, 2012, a trademark application was filed for BORN THIS WAY with the United States Patent and Trademark Office. The USPTO has given the BORN THIS WAY trademark a serial number of 85613686. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, March 10, 2023. This trademark is owned by Born This Way Foundation. The BORN THIS WAY trademark is filed in the Advertising, Business and Retail Services category with the following description:

Charitable services, namely, organizing and conducting programs to help children and youth cultivate civic responsibility and engagement in their communities through the undertaking of projects to benefit the community to encourage leadership, character, compassion and good citizenship; charitable services, namely, promoting public awareness of, and understanding of, the negative effects of bullying, cyber-bullying and related negative behavior through a public service advertising, educational and advocacy campaign designed to promote good behavior and prevention of bullying, cyber-bullying and related negative and socially unacceptable behavior; charitable services, namely, organizing youth groups to undertake projects to benefit the needy and the community to encourage leadership, character, compassion, and good citizenship; assisting others in the establishment of charitable organizations; organizing and conducting charity auctions for charitable fund raising purposes; promotional s...
born this way

General Information


Serial Number85613686
Word MarkBORN THIS WAY
Filing DateTuesday, May 1, 2012
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, March 10, 2023
Registration Number4908984
Registration DateTuesday, March 1, 2016
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 30, 2012

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesCharitable services, namely, organizing and conducting programs to help children and youth cultivate civic responsibility and engagement in their communities through the undertaking of projects to benefit the community to encourage leadership, character, compassion and good citizenship; charitable services, namely, promoting public awareness of, and understanding of, the negative effects of bullying, cyber-bullying and related negative behavior through a public service advertising, educational and advocacy campaign designed to promote good behavior and prevention of bullying, cyber-bullying and related negative and socially unacceptable behavior; charitable services, namely, organizing youth groups to undertake projects to benefit the needy and the community to encourage leadership, character, compassion, and good citizenship; assisting others in the establishment of charitable organizations; organizing and conducting charity auctions for charitable fund raising purposes; promotional services, namely, promoting the charities of others; promoting the interests of charities and organizations concerned with bringing communities together to promote education and inspire change; promoting public awareness of the need for community awareness, social change and education in the field of the prevention of bullying, cyber-bullying and related negative and socially unacceptable behavior

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, May 8, 2012
Primary Code035
First Use Anywhere DateFriday, October 28, 2011
First Use In Commerce DateFriday, October 28, 2011

Trademark Owner History


Party NameBorn This Way Foundation
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressNew York, NY 10107

Party NameBorn This Way Foundation
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressNew York, NY 10036

Party NameBorn This Way Foundation
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressNew York, NY 10036

Trademark Events


Event DateEvent Description
Monday, August 20, 2012ASSIGNED TO EXAMINER
Friday, May 4, 2012NEW APPLICATION ENTERED
Tuesday, May 8, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, August 23, 2012EXAMINER'S AMENDMENT ENTERED
Thursday, August 23, 2012EXAMINERS AMENDMENT -WRITTEN
Thursday, August 23, 2012EXAMINERS AMENDMENT E-MAILED
Thursday, August 23, 2012NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, September 19, 2012EXAMINERS AMENDMENT -WRITTEN
Thursday, August 23, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, September 5, 2012ASSIGNED TO LIE
Wednesday, September 5, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, September 18, 2012WITHDRAWN FROM PUB - MANAGING ATTORNEY REQUEST
Wednesday, September 19, 2012PREVIOUS ALLOWANCE COUNT WITHDRAWN
Wednesday, September 19, 2012EXAMINERS AMENDMENT E-MAILED
Wednesday, September 19, 2012NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, September 19, 2012EXAMINER'S AMENDMENT ENTERED
Tuesday, October 30, 2012OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 25, 2013SOU TEAS EXTENSION RECEIVED
Wednesday, September 19, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, September 24, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, October 10, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, October 30, 2012PUBLISHED FOR OPPOSITION
Tuesday, December 25, 2012NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, June 24, 2014SOU EXTENSION 3 FILED
Tuesday, June 25, 2013SOU EXTENSION 1 FILED
Thursday, July 25, 2013SOU EXTENSION 1 GRANTED
Thursday, July 25, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, July 26, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, December 24, 2013SOU TEAS EXTENSION RECEIVED
Tuesday, December 24, 2013SOU EXTENSION 2 FILED
Friday, January 17, 2014SOU EXTENSION 2 GRANTED
Saturday, January 18, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, June 24, 2014SOU TEAS EXTENSION RECEIVED
Tuesday, June 24, 2014SOU EXTENSION 3 GRANTED
Saturday, June 27, 2015NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, June 26, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, December 18, 2014SOU TEAS EXTENSION RECEIVED
Thursday, December 18, 2014SOU EXTENSION 4 FILED
Thursday, December 18, 2014SOU EXTENSION 4 GRANTED
Saturday, December 20, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, June 25, 2015SOU TEAS EXTENSION RECEIVED
Thursday, June 25, 2015SOU EXTENSION 5 FILED
Thursday, June 25, 2015SOU EXTENSION 5 GRANTED
Friday, December 18, 2015TEAS STATEMENT OF USE RECEIVED
Saturday, January 23, 2016ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, March 1, 2016REGISTERED-PRINCIPAL REGISTER
Friday, March 10, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, December 18, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, December 18, 2015USE AMENDMENT FILED
Thursday, January 14, 2016STATEMENT OF USE PROCESSING COMPLETE
Tuesday, January 26, 2016NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, March 1, 2021COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, August 25, 2022TEAS SECTION 8 & 15 RECEIVED
Friday, March 10, 2023REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, March 10, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, January 4, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, January 4, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, January 4, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Sunday, March 2, 2025COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED