| Serial Number | 98606062 |
| Word Mark | BORING BEFORE BRILLIANCE |
| Filing Date | Tuesday, June 18, 2024 |
| Status | 748 - STATEMENT OF USE - TO EXAMINER |
| Status Date | Wednesday, December 31, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 24, 2024 |
| Goods and Services | Banking services; financial services, namely, financial sponsorship of sports teams, sports athletes, and sporting events and exhibitions |
| Goods and Services | Entertainment services, namely, an ongoing video series featuring sports, sports teams, sports figures, and sporting events provided through webcasts, the Internet, and other digital media |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, June 18, 2024 |
| Primary Code | 036 |
| First Use Anywhere Date | Sunday, May 19, 2024 |
| First Use In Commerce Date | Sunday, May 19, 2024 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, June 18, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Sunday, May 19, 2024 |
| First Use In Commerce Date | Sunday, May 19, 2024 |
| Party Name | The PNC Financial Services Group, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Pittsburgh, PA 15222 |
| Party Name | The PNC Financial Services Group, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Pittsburgh, PA 15222 |
| Event Date | Event Description |
| Tuesday, June 18, 2024 | NEW APPLICATION ENTERED |
| Tuesday, June 18, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, August 14, 2024 | ASSIGNED TO EXAMINER |
| Wednesday, August 14, 2024 | NON-FINAL ACTION WRITTEN |
| Wednesday, August 14, 2024 | NON-FINAL ACTION E-MAILED |
| Wednesday, August 14, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, November 12, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, November 12, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, November 12, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, November 13, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, November 13, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, November 13, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, November 26, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 18, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 24, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 24, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 18, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, June 17, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Friday, August 15, 2025 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, December 30, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Friday, August 15, 2025 | SOU EXTENSION 1 FILED |
| Wednesday, December 31, 2025 | SOU EXTENSION 1 GRANTED |
| Tuesday, June 17, 2025 | USE AMENDMENT FILED |
| Wednesday, December 31, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, December 31, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |