BLUE IS THE NEW GREEN Trademark

Trademark Overview


On Thursday, January 6, 2022, a trademark application was filed for BLUE IS THE NEW GREEN with the United States Patent and Trademark Office. The USPTO has given the BLUE IS THE NEW GREEN trademark a serial number of 97980989. The federal status of this trademark filing is SU - REGISTRATION REVIEW COMPLETE as of Wednesday, December 3, 2025. This trademark is owned by New WinCup Holdings, Inc.. The BLUE IS THE NEW GREEN trademark is filed in the Houseware & Glass Products category with the following description:

DRINKING STRAWS AND BEVERAGE STIRRERS; CUPS; DISPOSABLE CUPS; DRINKING CUPS SOLD WITH LIDS THEREFOR; CONTAINERS FOR HOUSEHOLD USE AND FOOD
blue is the new green

General Information


Serial Number97980989
Word MarkBLUE IS THE NEW GREEN
Filing DateThursday, January 6, 2022
Status819 - SU - REGISTRATION REVIEW COMPLETE
Status DateWednesday, December 3, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 22, 2022

Trademark Statements


Goods and ServicesDRINKING STRAWS AND BEVERAGE STIRRERS; CUPS; DISPOSABLE CUPS; DRINKING CUPS SOLD WITH LIDS THEREFOR; CONTAINERS FOR HOUSEHOLD USE AND FOOD

Classification Information


International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateThursday, January 13, 2022
Primary Code021
First Use Anywhere DateSaturday, April 30, 2022
First Use In Commerce DateSaturday, April 30, 2022

Trademark Owner History


Party NameNew WinCup Holdings, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressAtlanta, GA 30308

Party NameNew WinCup Holdings, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressStone Mountain, GA 30083

Trademark Events


Event DateEvent Description
Monday, January 10, 2022NEW APPLICATION ENTERED
Thursday, January 13, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, October 12, 2022ASSIGNED TO EXAMINER
Monday, October 17, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 2, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 22, 2022PUBLISHED FOR OPPOSITION
Tuesday, November 22, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 17, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, June 27, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, June 27, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, June 27, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, July 14, 2023SOU TEAS EXTENSION RECEIVED
Friday, July 14, 2023SOU EXTENSION 1 FILED
Friday, July 14, 2023SOU EXTENSION 1 GRANTED
Tuesday, July 18, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, January 11, 2024SOU TEAS EXTENSION RECEIVED
Thursday, January 11, 2024SOU EXTENSION 2 FILED
Thursday, January 11, 2024SOU EXTENSION 2 GRANTED
Saturday, January 13, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, June 20, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, July 9, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, July 9, 2024SOU EXTENSION 3 FILED
Tuesday, July 9, 2024SOU EXTENSION 3 GRANTED
Tuesday, July 9, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, January 14, 2025SOU TEAS EXTENSION RECEIVED
Tuesday, January 14, 2025SOU EXTENSION 4 FILED
Tuesday, January 14, 2025SOU EXTENSION 4 GRANTED
Tuesday, January 14, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, May 23, 2025TEAS STATEMENT OF USE RECEIVED
Saturday, November 1, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, November 17, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, May 23, 2025TEAS REQUEST TO DIVIDE RECEIVED
Friday, May 23, 2025DIVISIONAL REQUEST RECEIVED
Wednesday, November 26, 2025DIVISIONAL PROCESSING COMPLETE
Friday, May 23, 2025USE AMENDMENT FILED
Wednesday, November 26, 2025STATEMENT OF USE PROCESSING COMPLETE
Wednesday, December 3, 2025ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, December 3, 2025NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED